# Meow Brand Identity

A complete profile of **Meow**'s visual system —  
colors, typography, components, and personality — extracted from  
[https://www.meow.com/](https://www.meow.com/).  
Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.meow.com/.

- primary: #FF6631 (rgb(255, 102, 49))
- secondary: #9CA3AF (rgb(156, 163, 175))
- accent: #387BF0 (rgb(56, 123, 240))
- background: #FFFFFF (rgb(255, 255, 255))
- textPrimary: #000000 (rgb(0, 0, 0))
- link: #387BF0 (rgb(56, 123, 240))

## Typography

Each font links to its Google Fonts page where available.

- primary: Untitled Sans  
  [Untitled Sans Google Fonts →](https://fonts.google.com/specimen/Untitled+Sans)  
- heading: Untitled Sans  
  [Untitled Sans Google Fonts →](https://fonts.google.com/specimen/Untitled+Sans)  
  - fallback: untitledSans, untitledSans Fallback

## Visual Assets

%22%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3Cmask%20id%3D%22mask0_912_3412%22%20style%3D%22mask-type%3A%20luminance%3B%20fill%3A%20none%20!important%3B%22%20maskUnits%3D%22userSpaceOnUse%22%20x%3D%220%22%20y%3D%22-5%22%20width%3D%22103%22%20height%3D%2234%22%3E%3Cpath%20d%3D%22M102%20-4.28572H0.00012207V28.3543H102V-4.28572Z%22%20fill%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fmask%3E%3Cg%20mask%3D%22url(%23mask0_912_3412)%22%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3Cpath%20d%3D%22M48.2407%207.06062C47.3808%207.06062%2046.589%207.22562%2045.8654%207.55493C45.1416%207.88493%2044.5435%208.35053%2044.0706%208.95216C43.669%208.3363%2043.1391%207.86685%2042.4796%207.54439C41.8204%207.22176%2041.0827%207.06053%2040.2659%207.06053C39.5203%207.06053%2038.8363%207.18979%2038.2129%207.44753C37.5897%207.70553%2037.0632%208.07856%2036.633%208.56542V7.23265H33.4302V18.7974H36.7836V12.9937C36.7836%2011.9905%2037.0124%2011.2346%2037.4714%2010.7258C37.9298%2010.2172%2038.5464%209.96265%2039.32%209.96265C40.782%209.96265%2041.5126%2010.8728%2041.5126%2012.6926V18.7972H44.866V12.9937C44.866%2011.9905%2045.0947%2011.2346%2045.5538%2010.7258C46.0122%2010.2172%2046.6356%209.96265%2047.424%209.96265C48.1257%209.96265%2048.6668%2010.1881%2049.0469%2010.6395C49.4263%2011.0912%2049.6164%2011.7758%2049.6164%2012.6926V18.7972H52.9697V12.1764C52.9697%2010.4714%2052.5431%209.19242%2051.6907%208.33939C50.838%207.48747%2049.6878%207.06062%2048.2407%207.06062Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M64.4912%207.7915C63.574%207.30465%2062.5487%207.06053%2061.4172%207.06053C60.2565%207.06053%2059.2063%207.31527%2058.2681%207.82382C57.3292%208.33262%2056.5912%209.04199%2056.0543%209.95167C55.5167%2010.862%2055.2482%2011.8831%2055.2482%2013.0149C55.2482%2014.1614%2055.5202%2015.1859%2056.0647%2016.0887C56.6092%2016.9917%2057.3833%2017.6977%2058.3863%2018.206C59.3892%2018.7148%2060.543%2018.9693%2061.8471%2018.9693C63.9391%2018.9693%2065.5297%2018.3458%2066.6189%2017.0992L64.8349%2015.1642C64.4337%2015.5513%2063.9997%2015.8347%2063.5344%2016.0134C63.0685%2016.1928%2062.5349%2016.2823%2061.9333%2016.2823C61.059%2016.2823%2060.3281%2016.0747%2059.7404%2015.6588C59.1528%2015.2435%2058.7801%2014.6774%2058.6228%2013.9606H67.3715C67.4145%2013.4018%2067.4361%2013.1007%2067.4361%2013.0576C67.4361%2011.854%2067.1747%2010.7974%2066.6516%209.88713C66.1278%208.97762%2065.4079%208.27896%2064.4912%207.7915ZM58.5797%2012.0047C58.6944%2011.2598%2059.0095%2010.6721%2059.5255%2010.2421C60.0414%209.81213%2060.6787%209.59699%2061.4388%209.59699C62.1838%209.59699%2062.8145%209.8159%2063.3305%2010.2528C63.8459%2010.6902%2064.161%2011.2738%2064.2764%2012.0047H58.5797Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M78.4422%207.82382C77.4823%207.31536%2076.3933%207.06053%2075.1753%207.06053C73.957%207.06053%2072.8643%207.31527%2071.8968%207.82382C70.9295%208.33262%2070.1735%209.03856%2069.6295%209.94122C69.0844%2010.844%2068.8124%2011.8684%2068.8124%2013.0149C68.8124%2014.1614%2069.0844%2015.1859%2069.6295%2016.0887C70.1734%2016.9917%2070.9295%2017.6977%2071.8968%2018.206C72.8643%2018.7148%2073.957%2018.9693%2075.1753%2018.9693C76.3932%2018.9693%2077.4823%2018.7148%2078.4422%2018.206C79.4027%2017.6977%2080.1546%2016.9917%2080.6998%2016.0887C81.2436%2015.1859%2081.5162%2014.1614%2081.5162%2013.0149C81.5162%2011.8684%2081.2436%2010.844%2080.6998%209.94122C80.1546%209.03856%2079.4027%208.33262%2078.4422%207.82382ZM77.2926%2015.3472C76.741%2015.9276%2076.035%2016.218%2075.1754%2016.218C74.3151%2016.218%2073.6057%2015.9276%2073.0473%2015.3472C72.4881%2014.7668%2072.2086%2013.9895%2072.2086%2013.0149C72.2086%2012.0409%2072.4881%2011.2631%2073.0473%2010.6826C73.6057%2010.1025%2074.3151%209.81222%2075.1754%209.81222C76.035%209.81222%2076.741%2010.1025%2077.2926%2010.6826C77.8441%2011.2631%2078.1202%2012.0409%2078.1202%2013.0149C78.1202%2013.9896%2077.8441%2014.7668%2077.2926%2015.3472Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M99.0346%207.23264L96.2189%2015.0572L93.4675%207.23264H90.6303L87.7932%2015.0572L85.0629%207.23264H81.9027L86.0729%2018.7973H89.2975L91.9846%2011.6177L94.5852%2018.7973H97.8097L102.001%207.23264H99.0346Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M22.6437%200.584274C22.4262%200.632214%2017.4077%201.74767%2012.1594%203.66375C6.91128%201.74758%201.89312%200.632214%201.67586%200.584274L0.000244141%200.214691V13.2937C0.000244141%2014.2034%200.133269%2015.087%200.383426%2015.9296C0.510416%2016.3566%200.667156%2016.7731%200.851777%2017.1773C2.63695%2021.0842%207.03274%2023.8542%2012.1594%2023.8542C18.046%2023.8542%2022.9688%2020.2027%2024.0832%2015.3712C24.119%2015.215%2024.151%2015.0581%2024.179%2014.9C24.2408%2014.5506%2024.2821%2014.1958%2024.303%2013.8364C24.3138%2013.6565%2024.3194%200.214691%2024.3194%200.214691L22.6437%200.584274ZM21.5616%203.68125V8.49761C20.2238%207.38607%2018.3967%206.30504%2016.0665%205.24681C18.2581%204.5491%2020.24%204.01556%2021.5616%203.68125ZM12.1594%2021.0964C6.97537%2021.0961%202.75799%2017.5959%202.75799%2013.2937C2.75799%2012.3573%203.68586%209.85378%2012.1594%206.60804C20.6332%209.85387%2021.5616%2012.3574%2021.5616%2013.2937C21.5616%2013.5627%2021.5454%2013.8283%2021.5126%2014.0903C21.4648%2014.4835%2021.381%2014.8679%2021.2651%2015.2413C20.2196%2018.6042%2016.5335%2021.0964%2012.1594%2021.0964ZM2.7579%203.68125C4.07924%204.01556%206.06144%204.5491%208.25309%205.24681C5.9229%206.30504%204.09556%207.38607%202.7579%208.49761V3.68125Z%22%20fill%3D%22%23FF6631%22%20style%3D%22fill%3A%20rgb(255%2C%20102%2C%2049)%20!important%3B%22%2F%3E%3C%2Fg%3E%3C%2Fg%3E%3Cdefs%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3CclipPath%20id%3D%22clip0_912_3412%22%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3Crect%20width%3D%22102%22%20height%3D%2224%22%20fill%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2FclipPath%3E%3C%2Fdefs%3E%3C%2Fsvg%3E)

## UI Components

Live previews rendered using Meow's actual button styles.

### Input

- background: transparent  
- textColor: #181B25  
- borderColor: null  
- borderRadius: 4px  
- shadow: none

### Button Primary

- background: #387BF0  
- textColor: #FFFFFF  
- borderRadius: 6px  
- shadow: none

### Button Secondary

- background: transparent  
- textColor: #181B25  
- borderColor: #EBEBEB  
- borderRadius: 8px  
- shadow: none

## Brand Personality

- **Tone:** modern  
- **Energy:** medium  
- **Audience:** business professionals

## Meow Brand in the Wild

## Frequently Asked Questions

1. **What is Meow's primary brand color?**  
   Meow's primary brand color is #FF6631. It anchors the visual identity across their website, product UI, and marketing materials.
2. **What accent color does Meow use?**  
   Meow uses #387BF0 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. **What font does Meow use?**  
   Meow uses Untitled Sans as the primary typeface across body and headings.
4. **Does Meow use a light or dark theme?**  
   Meow's primary site uses a light color scheme, with a background of #FFFFFF.
5. **Where can I find Meow's logo?**  
   Meow's logo is available directly on their site (https://www.meow.com/). The current logo URL is included in the machine-readable JSON profile linked above.
6. **How was this brand profile generated?**  
   This profile was extracted from https://www.meow.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Meow.

## Methodology

Brand data on this page was extracted from  
[https://www.meow.com/](https://www.meow.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API,  
which inspects each site's live CSS, font network requests, color tokens, and component styles.  
Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries  
and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.  
This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Meow.