Measured Brand Identity

A complete profile of Measured's visual system — colors, typography, components, and personality — extracted from https://trymeasured.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://trymeasured.com/.

• primary: #0000EE
• rgb(0, 0, 238)
• secondary: #F1D174
• rgb(241, 209, 116)
• accent: #F1D174
• rgb(241, 209, 116)
• background: #FFFFFF
• rgb(255, 255, 255)
• textPrimary: #000000
• rgb(0, 0, 0)
• link: #EABC33
• rgb(234, 188, 51)

Typography

Each font links to its Google Fonts page where available.

• primary: Onest
• heading: Onest
• Onest Google Fonts →

Visual Assets

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UI Components

Live previews rendered using Measured's actual button styles.

• Button Primary:

  • background: #F1D174
  • textColor: #0000EE
  • borderRadius: 48px
  • shadow: none

• Button Secondary:

  • background: #FFFFFF
  • textColor: #000000
  • borderRadius: 48px
  • shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: health-conscious individuals

Measured Brand in the Wild

Frequently Asked Questions

1. What is Measured's primary brand color?
   Measured's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials.

2. What accent color does Measured use?
   Measured uses #F1D174 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. What font does Measured use?
   Measured uses Onest as the primary typeface across body and headings.

4. Does Measured use a light or dark theme?
   Measured's primary site uses a light color scheme, with a background of #FFFFFF.

5. Where can I find Measured's logo?
   Measured's logo is available directly on their site (https://trymeasured.com/). The current logo URL is included in the machine-readable JSON profile linked above.

6. How was this brand profile generated?
   This profile was extracted from https://trymeasured.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Measured.

Methodology

Brand data on this page was extracted from https://trymeasured.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

This page is published by CharacterQuilt and is not affiliated with or endorsed by Measured.