Matic Brand Identity

A complete profile of Matic's visual system — colors, typography, components, and personality — extracted from https://maticrobots.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://maticrobots.com/.

• Primary: #0F32BC
• Secondary: #FEE895
• Accent: #FFD1DE
• Background: #FFFFFF
• Text Primary: #1F2022
• Link: #FFD1DE

Typography

Each font links to its Google Fonts page where available.

• Primary: Mori Gothic
• Heading: Mori Gothic

Mori Gothic Google Fonts →

Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M62.8356%200.00842105C62.8356%201.64351%2064.168%202.9614%2065.8054%202.9614C67.4428%202.9614%2068.7625%201.64351%2068.7752%200.00842105H62.8356Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M62.8791%2023.7726V4.52491H68.7218V23.774H62.8791V23.7726Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M76.1063%2016.866C76.1063%2017.5003%2076.6361%2018.014%2077.2714%2018.014H86.625V23.7726H77.2714C73.3965%2023.7726%2070.2636%2020.6891%2070.2636%2016.866V16.4281C70.2636%209.86947%2075.6663%204.53333%2082.3256%204.53333H86.6236V10.3214H82.3256C78.8905%2010.3214%2076.0894%2013.0274%2076.0894%2016.4126V16.8505L76.1049%2016.866H76.1063Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M9.89751%2014.8716C9.89751%2012.4982%208.12658%2010.64%205.84125%2010.3382V23.774H0V9.4007C0%206.52912%202.25442%204.27649%205.55452%204.27649C8.85463%204.27649%2010.2166%205.28842%2011.8961%206.43789C12.925%205.36421%2013.8329%204.3214%2016.1182%204.27649C20.5835%204.18526%2025.6222%208.35649%2025.6222%2014.6891V23.7572H19.7796V14.8547C19.7796%2012.4814%2018.0086%2010.6232%2015.7233%2010.3214V23.7572H9.88064V14.8547L9.89611%2014.8702L9.89751%2014.8716Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M55.9036%2012.0154V16.3326H55.905V17.0919C55.905%2017.5579%2055.527%2017.9354%2055.0603%2017.9354C54.5937%2017.9354%2054.2156%2017.5579%2054.2156%2017.0919V16.2779C54.2156%2016.2372%2054.2142%2016.1979%2054.2142%2016.1558V10.3368H61.0407V4.53333H54.2142V0H48.4025V17.6828C48.4025%2021.1733%2051.2332%2024%2054.7286%2024C58.2241%2024%2061.0548%2021.1733%2061.0548%2017.6828V12.0154H55.9036Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

UI Components

Live previews rendered using Matic's actual button styles.

• Input:

  • background: transparent
  • textColor: #1F2022
  • borderColor: null
  • borderRadius: 0px
  • shadow: none

• Button Primary:

  • background: #FFD1DE
  • textColor: #1F2022
  • borderRadius: 0px
  • shadow: none

• Button Secondary:

  • background: #FFFFFF
  • textColor: #1F2022
  • borderColor: #DBDBDB
  • borderRadius: 8px
  • shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: tech-savvy consumers interested in robotics

Frequently Asked Questions

• What is Matic's primary brand color? Matic's primary brand color is #0F32BC. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does Matic use? Matic uses #FFD1DE as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does Matic use? Matic uses Mori Gothic as the primary typeface across body and headings.

• Does Matic use a light or dark theme? Matic's primary site uses a light color scheme, with a background of #FFFFFF.

• Where can I find Matic's logo? Matic's logo is available directly on their site (maticrobots.com). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated? This profile was extracted from https://maticrobots.com/ using the Firecrawl branding extraction API.