Manifold Freight Brand Identity

A complete profile of Manifold Freight's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #EDDD2D
• secondary: #3898EC
• accent: #EDDD2D
• background: #20252E
• textPrimary: #20252E
• link: #0000EE

Typography

• primary: Montserrat — https://fonts.google.com/specimen/Montserrat
• heading: Montserrat — https://fonts.google.com/specimen/Montserrat

Visual Assets

• Logo:
• Favicon:

UI Components

• buttonPrimary: background=#EDDD2D, textColor=#222930, borderRadius=144px, shadow=none

Brand Personality

Tone: modern · Energy: high · Audience: tech-savvy professionals

Manifold Freight Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Blog Posts
  • Image:
  • Source: https://www.manifoldfreight.com/blog/iscea-interview---manifest-2025
• Manifold
  • Image:
  • Source: https://www.manifoldfreight.com/?ref=welcome.ai
• Manifold
  • Image:
  • Source: https://www.manifoldfreight.com/?ref=welcome.ai

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Montserrat",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#EDDD2D",
  "secondary": "#3898EC",
  "accent": "#EDDD2D",
  "background": "#20252E",
  "textPrimary": "#20252E",
  "link": "#0000EE"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Montserrat",
   "heading": "Montserrat"
  },
  "fontStacks": {
   "heading": [
    "Montserrat",
    "sans-serif"
   ],
   "body": [
    "Montserrat",
    "sans-serif"
   ],
   "paragraph": [
    "Montserrat",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "72px",
   "h2": "64px",
   "body": "20px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "10px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#EDDD2D",
   "textColor": "#222930",
   "borderRadius": "144px",
   "borderRadiusCorners": {
    "topLeft": "144px",
    "topRight": "144px",
    "bottomRight": "144px",
    "bottomLeft": "144px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://cdn.prod.website-files.com/65b6a69d8f16376d8520374d/65f4874895003322f5d66423_Logo.svg",
  "favicon": "https://cdn.prod.website-files.com/65b6a69d8f16376d8520374d/665f42e90495345d27963dca_favicon-32x32.png",
  "ogImage": null,
  "logoHref": "/"
 },
 "personality": {
  "tone": "modern",
  "energy": "high",
  "targetAudience": "tech-savvy professionals"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.9,
  "colors": 0.9,
  "overall": 0.9
 }
}