manifold freight.json

Manifold Freight Brand Identity

A complete profile of Manifold Freight's visual system — colors, typography, components, and personality — extracted from https://www.manifoldfreight.com/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #EDDD2D
Accent #EDDD2D
Body Font Montserrat
Heading Font Montserrat

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: modern · Energy: high · Audience: tech-savvy professionals

Manifold Freight Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Montserrat",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#EDDD2D",
    "secondary": "#3898EC",
    "accent": "#EDDD2D",
    "background": "#20252E",
    "textPrimary": "#20252E",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Montserrat",
      "heading": "Montserrat"
    },
    "fontStacks": {
      "heading": [
        "Montserrat",
        "sans-serif"
      ],
      "body": [
        "Montserrat",
        "sans-serif"
      ],
      "paragraph": [
        "Montserrat",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "72px",
      "h2": "64px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#EDDD2D",
      "textColor": "#222930",
      "borderRadius": "144px",
      "borderRadiusCorners": {
        "topLeft": "144px",
        "topRight": "144px",
        "bottomRight": "144px",
        "bottomLeft": "144px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/65b6a69d8f16376d8520374d/65f4874895003322f5d66423_Logo.svg",
    "favicon": "https://cdn.prod.website-files.com/65b6a69d8f16376d8520374d/665f42e90495345d27963dca_favicon-32x32.png",
    "ogImage": null,
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, links to the homepage, and matches the brand inferred from the URL and page title.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Request a demo",
      "reasoning": "Button #0 with text 'Request a demo' is selected as the primary CTA because it uses the vibrant brand color #EDDD2D, which is consistent with the primary brand color, and has action-oriented text."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "Both buttons share the same background color #EDDD2D, making it impossible to select a secondary button with a different color."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, links to the homepage, and matches the brand inferred from the URL and page title.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}