Lotus Brand: Colors, Fonts, Logo & Visual Identity

Lotus Brand Identity

A complete profile of Lotus's visual system — colors, typography, components, and personality — extracted from http://uselotus.io. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://uselotus.io.

Color Type Hex Code RGB Value
primary #1C3829 rgb(28, 56, 41)
accent #001A0B rgb(0, 26, 11)
background #E7E5E4 rgb(231, 229, 228)
textPrimary #121217 rgb(18, 18, 23)
link #001A0B rgb(0, 26, 11)

Typography

Each font links to its Google Fonts page where available.

Font Type Font Family Link
primary Roboto Flex Google Fonts →
heading Roboto Flex Google Fonts →

UI Components

Live previews rendered using Lotus's actual button styles.

Button Primary

Button Secondary

Brand Personality

Lotus Brand in the Wild

Images of Brand Assets

Source: images.unsplash.com

Source: i0.wp.com

Source: images.unsplash.com

Frequently Asked Questions

  1. What is Lotus's primary brand color?
    Lotus's primary brand color is #1C3829. It anchors the visual identity across their website, product UI, and marketing materials.

  2. What accent color does Lotus use?
    Lotus uses #001A0B as an accent color.

  3. What font does Lotus use?
    Lotus uses Roboto Flex as the primary typeface across body and headings.

  4. Does Lotus use a light or dark theme?
    Lotus's primary site uses a light color scheme.

  5. Where can I find Lotus's logo?
    Lotus's logo is available directly on their site (http://uselotus.io).

Methodology

Brand data on this page was extracted from http://uselotus.io using the Firecrawl branding extraction API. This profile was created for informational purposes and is not affiliated with or endorsed by Lotus.