Logica Brand: Colors, Fonts, Logo & Visual Identity

Logica Brand Identity

A complete profile of Logica's visual system — colors, typography, components, and personality — extracted from https://logica.cloud. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://logica.cloud.

Color Hex RGB
Primary #FF661C rgb(255, 102, 28)
Secondary #69727D rgb(105, 114, 125)
Accent #FF661C rgb(255, 102, 28)
Background #FFFFFF rgb(255, 255, 255)
textPrimary #000000 rgb(0, 0, 0)
Link #007BFF rgb(0, 123, 255)

Typography

Each font links to its Google Fonts page where available.

Font Role Font Family
Primary Asap
Heading Poppins

Visual Assets

Logo

Favicon

UI Components

Live previews rendered using Logica's actual button styles.

Component Background Text Color Border Radius
Button Primary #FF661C #FFFFFF 5px
Button Secondary #69727D #FFFFFF 3px

Brand Personality

Logica Brand in the Wild

Brand Assets Images

Source: logica.cloud

Source: logica.cloud

Source: logica.cloud

Source: logica.cloud

Source: logica.cloud

Source: logica.cloud

Frequently Asked Questions

  1. What is Logica's primary brand color?
    Logica's primary brand color is #FF661C. It anchors the visual identity across their website, product UI, and marketing materials.

  2. What font does Logica use?
    Logica uses Asap for body text and Poppins for headings. Fonts were detected on https://logica.cloud as part of their live design system.

  3. Does Logica use a light or dark theme?
    Logica's primary site uses a light color scheme, with a background of #FFFFFF.

  4. Where can I find Logica's logo?
    Logica's logo is available directly on their site (https://logica.cloud). The current logo URL is included in the machine-readable JSON profile linked above.

  5. How was this brand profile generated?
    This profile was extracted from https://logica.cloud using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Logica.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.