Lio Brand: Colors, Fonts, Logo & Visual Identity
Lio Brand Identity
A complete profile of Lio's visual system — colors, typography, components, and personality — extracted from https://lio.ai/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://lio.ai/.
| Color | Hex | RGB |
|---|---|---|
| primary | #000000 | rgb(0, 0, 0) |
| accent | #000000 | rgb(0, 0, 0) |
| background | #FFFFFF | rgb(255, 255, 255) |
| textPrimary | #000000 | rgb(0, 0, 0) |
| link | #000000 | rgb(0, 0, 0) |
Typography
Each font links to its Google Fonts page where available.
Primary Font: Geist
Heading Font: Geist
Geist Google Fonts →
UI Components
Live previews rendered using Lio's actual button styles.
Button Primary
| Property | Value |
|---|---|
| background | #FFFFFF |
| textColor | #000000 |
| borderRadius | 8px |
| shadow | none |
Button Secondary
| Property | Value |
|---|---|
| background | #000000 |
| textColor | #FFFFFF |
| borderRadius | 8px |
| shadow | none |
Brand Personality
Tone: professional
Energy: medium
Audience: business professionals
Lio Brand in the Wild
Image: lio.ai
Image: lio.ai
Image: lio.ai
Image: lio.ai
Image: lio.ai
Image: lio.ai
Frequently Asked Questions
What is Lio's primary brand color?
Lio's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Lio use?
Lio uses Geist as the primary typeface across body and headings.
Does Lio use a light or dark theme?
Lio's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Lio's logo?
Lio's logo is available directly on their site (https://lio.ai/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://lio.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Lio.
Methodology
Brand data on this page was extracted from https://lio.ai/ using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.