Lilia Brand: Colors, Fonts, Logo & Visual Identity

Lilia Brand Identity

A complete profile of Lilia's visual system — colors, typography, components, and personality — extracted from https://www.hellolilia.com/.

Color Palette

Brand palette extracted from https://www.hellolilia.com/.
Primary: #000000
Accent: #000000
Background: #FEF9F5
Text Primary: #1A1B1F
Link: #000000

Typography

Each font links to its Google Fonts page where available.
Primary: Lato
Heading: Acumin Pro Wide

Visual Assets

Logo

Favicon

UI Components

Button Primary

Background: #000000
Text Color: #FFFFFF
Border Color: #000000
Border Radius: 96px
Shadow: none

Button Secondary

Background: transparent
Text Color: #000000
Border Color: #000000
Border Radius: 40px
Shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: women interested in egg freezing services

Lilia Brand in the Wild

Image: cdn.prod.website-files.com
Source: hellolilia.com

Frequently Asked Questions

What is Lilia's primary brand color?

Lilia's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Lilia use?

Lilia uses Lato for body text and Acumin Pro Wide for headings. Fonts were detected on https://www.hellolilia.com/ as part of their live design system.

Does Lilia use a light or dark theme?

Lilia's primary site uses a light color scheme, with a background of #FEF9F5.

Where can I find Lilia's logo?

Lilia's logo is available directly on their site (https://www.hellolilia.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.hellolilia.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Lilia.

Methodology

Brand data on this page was extracted from https://www.hellolilia.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Lilia.