llms.txt
Lexi Brand Identity
A complete profile of Lexi's visual system — colors, typography, components, and personality — extracted from https://getlexi.io/. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #6B7280 |
| Accent | #FFFFFF |
| Body Font | Inter |
| Heading Font | Inter |
Color Palette
- primary: #6B7280
- secondary: #4B5563
- accent: #FFFFFF
- background: #0A0A0A
- textPrimary: #0A0A0A
- link: #1F2937
Typography
- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Inter — https://fonts.google.com/specimen/Inter
Visual Assets
- Logo:
- Favicon:
- Social card (og:image):
UI Components
- buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=33554400px, shadow=none
- buttonSecondary: background=#060606, textColor=#000000, borderRadius=0px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: legal professionals and businesses seeking AI legal solutions
Lexi Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- Lexi | AI Legal Associates
- Image:
- Source: https://www.getlexi.io/
- Lexi | AI Legal Associates
- Image:
- Source: https://www.getlexi.io/
- Lexi | AI Legal Associates
- Image:
- Source: https://www.getlexi.io/
- Harvey vs Legora | Lexi Blog
- Image:
- Source: https://www.getlexi.io/blog/harvey-vs-legora
- Lexi Blog | Legal AI News & AI Lawyer Insights
- Image:
- Source: https://www.getlexi.io/blog
- Lexi | AI Legal Associates
- Image:
- Source: https://www.getlexi.io/
Working with these fonts
Not found on Google Fonts? Instructions on using the fonts, if you have permission, are given in detail.
Machine-Readable Profile
{
"colorScheme": "dark",
"fonts": [
{
"family": "Inter",
"role": "body"
},
{
"family": "lovato",
"role": "unknown"
}
],
"colors": {
"primary": "#6B7280",
"secondary": "#4B5563",
"accent": "#FFFFFF",
"background": "#0A0A0A",
"textPrimary": "#0A0A0A",
"link": "#1F2937"
},
"typography": {
"fontFamilies": {
"primary": "Inter",
"heading": "Inter"
},
"fontStacks": {
"heading": [
"lovato",
"system-ui",
"sans-serif"
],
"body": [
"ui-sans-serif",
"system-ui",
"sans-serif",
"Apple Color Emoji",
"Segoe UI Emoji",
"Segoe UI Symbol",
"Noto Color Emoji"
],
"paragraph": [
"Inter",
"system-ui",
"sans-serif"
]
},
"fontSizes": {
"h1": "72px",
"h2": "48px",
"body": "18px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "5px"
},
"components": {
"buttonPrimary": {
"background": "#FFFFFF",
"textColor": "#000000",
"borderRadius": "33554400px",
"borderRadiusCorners": {
"topLeft": "33554400px",
"topRight": "33554400px",
"bottomRight": "33554400px",
"bottomLeft": "33554400px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#060606",
"textColor": "#000000",
"borderRadius": "0px",
"borderRadiusCorners": {
"topLeft": "0px",
"topRight": "0px",
"bottomRight": "0px",
"bottomLeft": "0px"
},
"shadow": "none"
}
},
"images": {
"logo": "https://www.getlexi.io/_next/image?url=%2Flogo-white-v2.png&w=256&q=75",
"favicon": "https://www.getlexi.io/favicon-16x16-v2.png",
"ogImage": "https://www.getlexi.io/og?title=Lexi%20%7C%20AI%20Legal%20Associates&description=Lexi%20AI%20Legal%20Associates%20help%20law%20firms%20scale%20without%20overhead.%20Our%20AI%20lawyer%20handles%20document%20review%2C%20legal%20research%2C%20and%20drafting.%20Backed%20by%20Y%20Combinator.",
"logoHref": "/",
"logoAlt": "Lexi"
},
"__llm_logo_reasoning": {
"selectedIndex": 0,
"reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Lexi'.",
"confidence": 0.95,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 0,
"text": "Schedule a Demo",
"reasoning": "Button #0 'Schedule a Demo' is likely the primary CTA due to its prominent position, action-oriented text, and distinct white background, which stands out against the dark theme of the site."
},
"secondary": {
"index": 1,
"text": "Client Onboarding",
"reasoning": "Button #1 'Client Onboarding' is selected as secondary due to its dark background, which contrasts with the primary button's white background, and its relevance as a secondary action."
},
"confidence": 0.9
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "legal professionals and businesses seeking AI legal solutions"
},
"designSystem": {
"framework": "tailwind",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.9,
"colors": 0.9,
"overall": 0.9
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 0,
"selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Lexi'.",
"confidence": 0.95
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}