# Level Frames Brand Identity

A complete profile of **Level Frames**'s visual system — colors, typography, components, and personality — extracted from [http://levelframes.com](http://levelframes.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://levelframes.com.

primary

#2980B9

rgb(41, 128, 185)

secondary

#57AD68

rgb(87, 173, 104)

accent

#5BA4E5

rgb(91, 164, 229)

background

#000000

rgb(0, 0, 0)

textPrimary

#000000

rgb(0, 0, 0)

link

#5BA4E5

rgb(91, 164, 229)

## Typography

Each font links to its Google Fonts page where available.

primary

Helvetica

Helvetica [Google Fonts →](https://fonts.google.com/specimen/Helvetica)

heading

Freight Sans Pro

Freight Sans Pro [Google Fonts →](https://fonts.google.com/specimen/Freight+Sans+Pro)

## Visual Assets

Logo

Social Card

## UI Components

Live previews rendered using Level Frames's actual button styles.

Input

input

background#FFFFFFtextColor#222222borderColor#999999borderRadius4pxshadowrgb(221, 221, 221) 0px 1px 0px 0px

Button Primary

buttonPrimary

background#5BA4E5textColor#FFFFFFborderRadius4pxshadownone

Button Secondary

buttonSecondary

background#FFFFFFtextColor#222222borderRadius0pxshadownone

## Brand Personality

**Tone:** modern  **Energy:** medium  **Audience:** art enthusiasts and photographers

## Level Frames Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: [images.metmuseum.org](https://images.metmuseum.org/CRDImages/dp/original/DP811591.jpg)

Source: [levelframes.com](https://www.levelframes.com/blog/free-vintage-dog-art?srsltid=AfmBOoqIn_7APpadP9-ju1-ToSjLblsPXjB993Ntl0mKIYXtbIpbQQKD)

Image: [d29mtkonxnc5fw.cloudfront.net](https://d29mtkonxnc5fw.cloudfront.net/thumbs/W_EQOI17_4PpwQGiWwvMfg.jpg)

Source: [levelframes.com](https://www.levelframes.com/blog/design-trends-lifecycle?srsltid=AfmBOootCeGQGNGBRKbusdZfkU9aEB_MIWVFe9eR5vY7aekV9H762VNg)

Image: [media.nga.gov](https://media.nga.gov/iiif/b058c57f-0c6d-403a-ba32-7b35498d7bcb/full/full/0/default.jpg?attachment_filename=two_dogs_2015.19.540.jpg)

Source: [levelframes.com](https://www.levelframes.com/blog/free-vintage-dog-art?srsltid=AfmBOornk_RC_zXZWQ8M_hj3LYfZvLeSgXvmm1NhfbojNEWcqko5dmzQ)

## Frequently Asked Questions

### What is Level Frames's primary brand color?
Level Frames's primary brand color is #2980B9. It anchors the visual identity across their website, product UI, and marketing materials.

### What accent color does Level Frames use?
Level Frames uses #5BA4E5 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

### What font does Level Frames use?
Level Frames uses Helvetica for body text and Freight Sans Pro for headings. Fonts were detected on http://levelframes.com as part of their live design system.

### Does Level Frames use a light or dark theme?
Level Frames's primary site uses a light color scheme, with a background of #000000.

### Where can I find Level Frames's logo?
Level Frames's logo is available directly on their site (http://levelframes.com). The current logo URL is included in the machine-readable JSON profile linked above.

### How was this brand profile generated?
This profile was extracted from http://levelframes.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Level Frames.

## Methodology

Brand data on this page was extracted from
[http://levelframes.com](http://levelframes.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API,
which inspects each site's live CSS, font network requests, color tokens, and component styles. 
Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries
and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.
This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Level Frames.