Leona Brand Identity

A complete profile of Leona's visual system — colors, typography, components, and personality — extracted from https://www.leona.health/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.leona.health/.
primary
#25008E
rgb(37, 0, 142)
secondary
#3898EC
rgb(56, 152, 236)
accent
#25008E
rgb(37, 0, 142)
background
#F6F4F0
rgb(246, 244, 240)
textPrimary
#160055
rgb(22, 0, 85)
link
#160055

Typography

Each font links to its Google Fonts page where available.

primary
Inter
Inter Google Fonts →
heading
Neue Montreal
Neue Montreal Google Fonts →
Neue Montreal, Arial, sans-serif

Visual Assets

%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M46.0653%208.36005C39.3042%208.36005%2034.8848%2013.2046%2034.8848%2020.2005C34.8848%2027.1963%2039.3501%2031.9942%2046.0653%2031.9942C52.7806%2031.9942%2057.2%2027.1088%2057.2%2020.2005C57.2%2013.2921%2052.7806%208.36005%2046.0653%208.36005ZM51.1735%2029.7322C49.9682%2028.3214%2048.4645%2028.0299%2047.1903%2027.8434C43.8269%2027.3595%2042.415%2026.9689%2041.336%2025.1791C40.4578%2023.71%2040.2857%2021.5763%2040.2053%2019.6933C40.079%2016.6151%2039.792%2015.8164%2038.5695%2012.7966C41.9042%2012.7966%2042.9488%2011.8696%2045.7611%2011.9396C49.8075%2012.0387%2052.7978%2014.7612%2052.7978%2022.8355C52.7978%2024.8177%2051.9483%2028.2748%2051.1678%2029.7264L51.1735%2029.7322Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(37%2C%200%2C%20142)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M72.9722%208.35999C69.5916%208.35999%2066.9916%2010.1206%2065.7806%2012.7615H65.3042C65.1722%2011.9687%2064.9598%2010.1614%2064.6097%208.80306H60.3625C60.7528%2010.1672%2061.057%2012.1902%2061.2291%2014.3064V31.5161H65.4362V18.9703C65.4362%2016.4635%2066.8194%2012.0153%2071.589%2012.0153C74.7973%2012.0153%2076.789%2014.2598%2076.789%2017.6936V31.5161H81.0362V16.5976C81.0362%2011.6655%2077.6097%208.36582%2072.9779%208.36582L72.9722%208.35999ZM6.02649%2031.5161C5.50419%2029.8022%205.15982%2027.1146%205.15982%2024.9109V0H0C0.608388%202.02295%200.866667%204.40153%200.866667%206.59938V31.5103H6.02649V31.5161ZM95.0291%208.35999C92.257%208.35999%2088.268%209.50264%2086.1903%2014.1723L89.1806%2015.8455C90.5695%2012.9422%2092.6013%2011.8404%2095.0291%2011.8404C97.9333%2011.8404%2099.7528%2013.1171%2099.7528%2016.685C99.7528%2018.1833%2097.3709%2018.3582%2093.9444%2019.0169C88.5263%2020.0255%2085.536%2022.0077%2085.536%2025.8379C85.536%2029.6681%2088.3943%2032%2092.5554%2032C95.4596%2032%2097.6693%2030.8107%2099.5347%2028.129H100.011L100.361%2031.5161H104V15.7173C104%2011.1816%20100.619%208.36582%2095.0291%208.36582V8.35999ZM93.468%2028.6129C91.2124%2028.6129%2089.8693%2027.5577%2089.8693%2025.797C89.8693%2024.0364%2091.2124%2022.9812%2094.547%2022.1884C97.015%2021.6171%2098.6622%2021.1332%2099.747%2020.5152C99.747%2025.9719%2096.9748%2028.6129%2093.4622%2028.6129H93.468Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(37%2C%200%2C%20142)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E)

UI Components

Live previews rendered using Leona's actual button styles.

Button Primary

• background: #25008E
• textColor: #F6F4F0
• borderRadius: 999px
• shadow: none

Button Secondary

• background: #DFD8E6
• textColor: #25008E
• borderRadius: 999px
• shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: healthcare professionals and patients

Frequently Asked Questions

What is Leona's primary brand color?
Leona's primary brand color is #25008E. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Leona use?
Leona uses Inter for body text and Neue Montreal for headings. Fonts were detected on https://www.leona.health/ as part of their live design system.

Does Leona use a light or dark theme?
Leona's primary site uses a light color scheme, with a background of #F6F4F0.

Where can I find Leona's logo?
Leona's logo is available directly on their site (https://www.leona.health/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.leona.health/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Leona.