Legend Brand Identity

A complete profile of Legend's visual system — colors, typography, components, and personality — extracted from https://legend.xyz/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://legend.xyz/.

primary

#000000

accent

#000000

background

#EDEDED

textPrimary

#131313

link

#000000

Typography

Each font links to its Google Fonts page where available.

primary

knapp

knapp Google Fonts →

heading

knapp

knapp Google Fonts →

knapp, system-ui, sans-serif

Visual Assets

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Logo

Favicon

Social Card

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy users

Legend Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: legend.xyz

Source: legend.xyz

Image: legend.xyz

Source: legend.xyz

Image: legend.xyz

Source: legend.xyz

Image: legend.xyz

Source: legend.xyz

Image: legend.xyz

Source: legend.xyz

Image: legend.xyz

Source: legend.xyz

Frequently Asked Questions

What is Legend's primary brand color?

Legend's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Legend use?

Legend uses knapp as the primary typeface across body and headings.

Does Legend use a light or dark theme?

Legend's primary site uses a light color scheme, with a background of #EDEDED.

Where can I find Legend's logo?

Legend's logo is available directly on their site (https://legend.xyz/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://legend.xyz/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Legend.

Methodology

Brand data on this page was extracted from https://legend.xyz/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Legend.