Legacy Brand: Colors, Fonts, Logo & Visual Identity

Legacy Brand Identity

A complete profile of Legacy's visual system — colors, typography, components, and personality — extracted from https://www.givelegacy.com. Built for designers, agents, and AI tools.

Colors

Primary

#212B1A

Accent

#6ED39B

Typography

Each font links to its Google Fonts page where available.

Body Font

Roboto

Heading

Roboto

Color Palette

Brand palette extracted from https://www.givelegacy.com.

Color Type	Hex Code	RGB
Primary	#212B1A	rgb(33, 43, 26)
Secondary	#6ED39B	rgb(110, 211, 155)
Accent	#6ED39B	rgb(110, 211, 155)
Background	#FFFFFF	rgb(255, 255, 255)
Text Primary	#769A85	rgb(118, 154, 133)
Link	#769A85	rgb(118, 154, 133)

UI Components

Live previews rendered using Legacy's actual button styles.

Input

Background: transparent
Text Color: #1E293B
Border Color: null
Border Radius: 14px
Shadow: none

Button Primary

Background: #6ED39B
Text Color: #212B1A
Border Color: #6ED39B
Border Radius: 32px
Shadow: none

Button Secondary

Background: #FFFFFF
Text Color: #212B1A
Border Color: #FFFFFF
Border Radius: 32px
Shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: health-conscious individuals seeking fertility solutions

Frequently Asked Questions

What is Legacy's primary brand color?

Legacy's primary brand color is #212B1A. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Legacy use?

Legacy uses #6ED39B as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Legacy use?

Legacy uses Roboto as the primary typeface across body and headings.

Does Legacy use a light or dark theme?

Legacy's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Legacy's logo?

Legacy's logo is available directly on their site (https://www.givelegacy.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.givelegacy.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Legacy.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Ptlspekta",
      "role": "unknown"
    },
    {
      "family": "Impact",
      "role": "unknown"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#212B1A",
    "secondary": "#6ED39B",
    "accent": "#6ED39B",
    "background": "#FFFFFF",
    "textPrimary": "#769A85",
    "link": "#769A85"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Roboto"
    },
    "fontStacks": {
      "heading": [
        "Ptlspekta",
        "Impact",
        "sans-serif"
      ],
      "body": [
        "Ptlspekta",
        "Impact",
        "sans-serif"
      ],
      "paragraph": [
        "Ptlspekta",
        "Impact",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "24px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "16px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#1E293B",
      "borderColor": null,
      "borderRadius": "14px",
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#6ED39B",
      "textColor": "#212B1A",
      "borderColor": "#6ED39B",
      "borderRadius": "32px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#212B1A",
      "borderColor": "#FFFFFF",
      "borderRadius": "32px",
      "shadow": "none"
    }
  },
  "images": {
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    "favicon": "https://cdn.prod.website-files.com/67db011dcfaa181261c2d69f/67fe5d904aff5db30eace0d4_LEGACY-ICON_32x32.png",
    "ogImage": "https://cdn.prod.website-files.com/68810031238f07e042d93aed/69208c76fcc929978549dbd5_Legacy%20sperm%20testing%20and%20freezing.jpg",
    "logoHref": "https://www.givelegacy.com/"
  }
}