Laurence Brand: Colors, Fonts, Logo & Visual Identity

Laurence Brand Identity

A complete profile of Laurence's visual system — colors, typography, components, and personality — extracted from https://trylaurence.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://trylaurence.com.

Color	Hex Code	RGB
Primary	#2A6B6A	rgb(42, 107, 106)
Accent	#2A6B6A	rgb(42, 107, 106)
Background	#F9F8F6	rgb(249, 248, 246)
Text	#09090B	rgb(9, 9, 11)
Link	#2A6B6A	rgb(42, 107, 106)

Typography

Each font links to its Google Fonts page where available.

Type	Font Family
Primary	Glacial
Heading	Glacial

Visual Assets

Logo

Favicon

Social Card

UI Components

Component	Background	Text Color	Border Color	Border Radius	Shadow
Input	#F9F8F6	#09090B	#C9C8C7	8px	none
Button Primary	#2A6B6A	#FFFFFF	N/A	8px	none
Button Secondary	#F9F8F6	#B1B0B0	#C9C8C7	8px	none

Brand Personality

Tone: professional
Energy: medium
Audience: Amazon sellers looking for PPC solutions

Laurence Brand in the Wild

Image: trylaurence.com
Source: trylaurence.com

Frequently Asked Questions

What is Laurence's primary brand color?

Laurence's primary brand color is #2A6B6A. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Laurence use?

Laurence uses Glacial as the primary typeface across body and headings.

Does Laurence use a light or dark theme?

Laurence's primary site uses a light color scheme, with a background of #F9F8F6.

Where can I find Laurence's logo?

Laurence's logo is available directly on their site (https://trylaurence.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://trylaurence.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Laurence.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Glacial",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#2A6B6A",
    "accent": "#2A6B6A",
    "background": "#F9F8F6",
    "textPrimary": "#09090B",
    "link": "#2A6B6A"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Glacial",
      "heading": "Glacial"
    },
    "fontStacks": {
      "heading": [
        "Glacial",
        "sans-serif"
      ],
      "body": [
        "Glacial",
        "sans-serif"
      ],
      "paragraph": [
        "Glacial"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "48px",
      "body": "60px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "#F9F8F6",
      "textColor": "#09090B",
      "borderColor": "#C9C8C7",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#2A6B6A",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F9F8F6",
      "textColor": "#B1B0B0",
      "borderColor": "#C9C8C7",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.trylaurence.com/_next/image?url=%2Ftransparent.png&w=64&q=75",
    "favicon": "https://www.trylaurence.com/favicon.ico",
    "ogImage": "https://www.trylaurence.com/api/og",
    "logoHref": "/",
    "logoAlt": "Laurence Logo"
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  }
}

Methodology

Brand data on this page was extracted from https://trylaurence.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries.