Latent Labs Brand: Colors, Fonts, Logo & Visual Identity
Latent Labs Brand Identity
A complete profile of Latent Labs's visual system — colors, typography, components, and personality — extracted from https://www.latentlabs.com/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://www.latentlabs.com/.
- primary:
- hex:
#F38C3A - rgb:
rgb(243, 140, 58)
- hex:
- secondary:
- hex:
#DC3232 - rgb:
rgb(220, 50, 50)
- hex:
- accent:
- hex:
#5955D7 - rgb:
rgb(89, 85, 215)
- hex:
- background:
- hex:
#F4F4F4 - rgb:
rgb(244, 244, 244)
- hex:
- textPrimary:
- hex:
#5955D7 - rgb:
rgb(89, 85, 215)
- hex:
- link:
- hex:
#5955D7 - rgb:
rgb(89, 85, 215)
- hex:
Typography
Each font links to its Google Fonts page where available.
- primary: Surt Normal
- heading: Surt Expanded
Visual Assets
- Logo
- Favicon
- Social Card
UI Components
Live previews rendered using Latent Labs's actual button styles.
Input:
- background: transparent
- textColor:
#5955D7 - borderColor:
#5955D7 - borderRadius: 5px
- shadow: none
Button Primary:
- background:
#5955D7 - textColor:
#FFFFFF - borderRadius: 20px
- shadow: none
- background:
Brand Personality
- Tone: modern
- Energy: medium
- Audience: tech-savvy professionals
Frequently Asked Questions
- What is Latent Labs's primary brand color?
- Latent Labs's primary brand color is
#F38C3A. It anchors the visual identity across their website, product UI, and marketing materials.
- Latent Labs's primary brand color is
- What accent color does Latent Labs use?
- Latent Labs uses
#5955D7as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
- Latent Labs uses
- What font does Latent Labs use?
- Latent Labs uses Surt Normal for body text and Surt Expanded for headings. Fonts were detected on https://www.latentlabs.com/ as part of their live design system.
- Does Latent Labs use a light or dark theme?
- Latent Labs's primary site uses a light color scheme, with a background of
#F4F4F4.
- Latent Labs's primary site uses a light color scheme, with a background of
- Where can I find Latent Labs's logo?
- Latent Labs's logo is available directly on their site (https://www.latentlabs.com/). The current logo URL is included in the machine-readable JSON profile linked above.
- How was this brand profile generated?
- This profile was extracted from https://www.latentlabs.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Latent Labs.
Methodology
Brand data on this page was extracted from https://www.latentlabs.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.