laika

LAIKA Brand Identity

A complete profile of LAIKA's visual system — colors, typography, components, and personality — extracted from https://laika.com.co/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://laika.com.co/.
Primary: #654090
Secondary: #4B5966
Accent: #654090
Background: #F7F7F7
Text Primary: #000000
Link: #F2EBFE

Typography

Each font links to its Google Fonts page where available.
Primary Font: Inter (Google Fonts →)
Heading Font: Inter (Google Fonts →)

Visual Assets

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UI Components

Live previews rendered using LAIKA's actual button styles.

Input:

Button Primary:

Button Secondary:

Brand Personality

Tone: playful
Energy: high
Audience: Pet owners looking for products and services for their pets.

LAIKA Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: blog.laika.com.co

Image: blog.laika.com.co

Image: blog.laika.com.co

Image: blog.laika.com.co

Image: blog.laika.com.co

Image: blog.laika.com.co

Frequently Asked Questions

What is LAIKA's primary brand color?
LAIKA's primary brand color is #654090. It anchors the visual identity across their website, product UI, and marketing materials.

What font does LAIKA use?
LAIKA uses Inter as the primary typeface across body and headings.

Does LAIKA use a light or dark theme?
LAIKA's primary site uses a light color scheme, with a background of #F7F7F7.

Where can I find LAIKA's logo?
LAIKA's logo is available directly on their site (https://laika.com.co/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://laika.com.co/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by LAIKA.