Kite Brand: Colors, Fonts, Logo & Visual Identity

Kite Brand Identity

A complete profile of Kite's visual system — colors, typography, components, and personality — extracted from https://gokite.ai/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://gokite.ai/.

Primary: #DAA038
Accent: #FEF8F0
Background: #FEF8F0
Text Primary: #000000
Link: #111827

Typography

Each font links to its Google Fonts page where available.

Primary: DM Sans
Heading: DM Sans

DM Sans on Google Fonts →

Visual Assets

Logo

Favicon

Social Card

UI Components

Button Primary

Background: #FEF8F0
Text Color: #FFFFFF
Border Radius: 9999px
Shadow: none

Button Secondary

Background: #FFFFFF
Text Color: #000000
Border Color: #DAD9C3
Border Radius: 9999px
Shadow: none

Brand Personality

Tone: modern
Energy: medium
Audience: tech-savvy individuals interested in blockchain and AI

Kite Brand in the Wild

Source: gokite.ai

Frequently Asked Questions

What is Kite's primary brand color?
Kite's primary brand color is #DAA038.

What accent color does Kite use?
Kite uses #FEF8F0 as an accent color.

What font does Kite use?
Kite uses DM Sans as the primary typeface.

Does Kite use a light or dark theme?
Kite's primary site uses a light color scheme.

Where can I find Kite's logo?
Kite's logo is available on their site (https://gokite.ai/).

How was this brand profile generated?
This profile was extracted from https://gokite.ai/ using the Firecrawl branding extraction API.

Methodology

Brand data on this page was extracted on 2026-07-27 using the Firecrawl branding extraction API.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "DM Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#DAA038",
    "accent": "#FEF8F0",
    "background": "#FEF8F0",
    "textPrimary": "#000000",
    "link": "#111827"
  },
  "typography": {
    "fontFamilies": {
      "primary": "DM Sans",
      "heading": "DM Sans"
    }
  },
  "components": {
    "buttonPrimary": {
      "background": "#FEF8F0",
      "textColor": "#FFFFFF",
      "borderRadius": "9999px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": "#DAD9C3",
      "borderRadius": "9999px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://gokite.ai/images/Kite_Logo.svg",
    "favicon": "https://gokite.ai/favicon.svg",
    "ogImage": "https://gokite.ai/preview-newkiteai.png"
  }
}