# Kiko Brand Identity

A complete profile of **Kiko**'s visual system — colors, typography, components, and personality — extracted from [http://kiko.com](http://kiko.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://kiko.com.

| Color      | Hex Code | RGB Values          |
|------------|----------|---------------------|
| primary    | #001128  | rgb(0, 17, 40)      |
| secondary  | #B7ACA2  | rgb(183, 172, 162)  |
| accent     | #AB7A64  | rgb(171, 122, 100)  |
| background | #F4F4F4  | rgb(244, 244, 244)  |
| textPrimary| #2B2C2D  | rgb(43, 44, 45)     |
| link       | #AB7A64  | rgb(171, 122, 100)  |

## Typography

Each font links to its Google Fonts page where available.

| Role    | Font Family | Link                          |
|---------|-------------|-------------------------------|
| primary | Nunito      | [Google Fonts →](https://fonts.google.com/specimen/Nunito) |
| heading | Nunito      | [Google Fonts →](https://fonts.google.com/specimen/Nunito) |

## Visual Assets

Logo  
  
Favicon  
  
Social Card

## UI Components

Live previews rendered using Kiko's actual button styles.

| Component       | Background | Text Color | Border Radius | Shadow |
|-----------------|------------|------------|----------------|--------|
| Input           | #F4F4F4    | #2B2C2D    | 6px            | none   |
| Button Primary  | #AB7A64    | #FFFFFF    | 0px            | none   |
| Button Secondary| #B7ACA2    | #262626    | 7px            | none   |

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** online shoppers looking for deals

## Kiko Brand in the Wild

Image: [bestshop.com](https://bestshop.com/cdn/shop/files/ChatGPT_Image_2025_5_25_19_18_49.png?v=1748172140&width=3840)  
Source: [kiko.com](http://www.kiko.com/)

Image: [bestshop.com](https://bestshop.com/cdn/shop/files/The_Best_Small_Appliances_in_2025.png?v=1747709291&width=3200)  
Source: [kiko.com](http://www.kiko.com/)

Image: [bestshop.com](http://bestshop.com/cdn/shop/files/ChatGPT_Image_2025_5_9_12_09_20_d1be0fa4-b6ab-409b-92de-f8ab36ca4541.png?v=1747722093)  
Source: [kiko.com](http://www.kiko.com/)

## Frequently Asked Questions

**What is Kiko's primary brand color?**  
Kiko's primary brand color is #001128. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Kiko use?**  
Kiko uses #AB7A64 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Kiko use?**  
Kiko uses Nunito as the primary typeface across body and headings.

**Does Kiko use a light or dark theme?**  
Kiko's primary site uses a light color scheme, with a background of #F4F4F4.

**How was this brand profile generated?**  
This profile was extracted from http://kiko.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.