Keye Brand Identity

A complete profile of Keye's visual system — colors, typography, components, and personality — extracted from https://www.keye.co. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.keye.co.

primary

#3898EC

rgb(56, 152, 236)

secondary

#1D4ED8

rgb(29, 78, 216)

accent

#E4E2DC

rgb(228, 226, 220)

background

#161B2C

rgb(22, 27, 44)

textPrimary

#161B2C

rgb(22, 27, 44)

link

#161B2C

rgb(22, 27, 44)

Typography

Each font links to its Google Fonts page where available.

primary

Generalsans

Generalsans Google Fonts →

heading

Generalsans

Generalsans Google Fonts →

Generalsans, Arial, sans-serif

Visual Assets

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Logo

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Favicon

Social Card

UI Components

Live previews rendered using Keye's actual button styles.

Input

input

background#FFFFFF textColor#333333 borderColor#CCCCCC borderRadius8px shadow none

Button Primary

buttonPrimary

background#E4E2DC textColor#161B2C borderRadius4px shadow none

Button Secondary

buttonSecondary

background transparent textColor#E4E2DC borderColor#E4E2DC borderRadius4px shadow none

Brand Personality

Tone: professional Energy: medium Audience: business professionals seeking AI solutions for due diligence

Keye Brand in the Wild

Image: cdn.prod.website-files.com

Source: keye.co

Image: cdn.prod.website-files.com

Source: keye.co

Image: cdn.prod.website-files.com

Source: keye.co

.jpg)

Image: cdn.prod.website-files.com

Source: keye.co

Image: cdn.prod.website-files.com

Source: keye.co

.png)

Image: cdn.prod.website-files.com

Source: keye.co

Frequently Asked Questions

What is Keye's primary brand color?
Keye's primary brand color is #3898EC. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Keye use?
Keye uses #E4E2DC as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Keye use?
Keye uses Generalsans as the primary typeface across body and headings.

Does Keye use a light or dark theme?
Keye's primary site uses a dark color scheme, with a background of #161B2C.

Where can I find Keye's logo?
Keye's logo is available directly on their site (https://www.keye.co). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.keye.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Keye.

Methodology

Brand data on this page was extracted from https://www.keye.co on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Keye.