Kalshi Brand: Colors, Fonts, Logo & Visual Identity
Kalshi Brand Identity
A complete profile of Kalshi's visual system — colors, typography, components, and personality — extracted from https://www.kalshi.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://www.kalshi.com.
| Color | Hex Code | RGB Values |
|---|---|---|
| primary | #0000EE | rgb(0, 0, 238) |
| secondary | #28CC95 | rgb(40, 204, 149) |
| accent | #0AC285 | rgb(10, 194, 133) |
| background | #FFFFFF | rgb(255, 255, 255) |
| textPrimary | #191919 | rgb(25, 25, 25) |
| link | #0AC285 | rgb(10, 194, 133) |
Typography
Each font links to its Google Fonts page where available.
- Primary: kalshiSans (Google Fonts →)
- Heading: kalshiCondensed (Google Fonts →)
Visual Assets
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UI Components
Live previews rendered using Kalshi's actual button styles.
Input
- Background: #EDEDED
- Text Color: #191919
- Border Color: null
- Border Radius: 100px
- Shadow: none
Button Primary
- Background: transparent
- Text Color: #191919
- Border Color: #0AC285
- Border Radius: 100px
- Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px
Brand Personality
- Tone: modern
- Energy: medium
- Audience: financial traders and investors
Frequently Asked Questions
- What is Kalshi's primary brand color?
Kalshi's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials. - What accent color does Kalshi use?
Kalshi uses #0AC285 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis. - What font does Kalshi use?
Kalshi uses kalshiSans for body text and kalshiCondensed for headings. - Does Kalshi use a light or dark theme?
Kalshi's primary site uses a light color scheme, with a background of #FFFFFF. - Where can I find Kalshi's logo?
Kalshi's logo is available directly on their site (https://www.kalshi.com).