# Jump Brand Identity

A complete profile of **Jump**'s visual system — colors, typography, components, and personality — extracted from [https://www.jump.com/](https://www.jump.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.jump.com/.  
primary: **#CCFF00**  
secondary: **#79BC43**  
accent: **#CCFF00**  
background: **#FFFFFF**  
textPrimary: **#000000**  
link: **#245988**

## Typography

Each font links to its Google Fonts page where available.  
primary: **Inter**  
heading: **Inter**

## Visual Assets

Logo  
  
Favicon  
  
Social Card

## UI Components

Live previews rendered using Jump's actual button styles.  
Button Primary  
- background: **#CCFF00**  
- textColor: **#000000**  
- borderRadius: **100px**  
- shadow: **none**

Button Secondary  
- background: **#FFFFFF**  
- textColor: **#000000**  
- borderRadius: **100px**  
- shadow: **none**

## Brand Personality

- **Tone:** modern  
- **Energy:** high  
- **Audience:** sports teams and fans

## Frequently Asked Questions

**What is Jump's primary brand color?**  
Jump's primary brand color is **#CCFF00**. It anchors the visual identity across their website, product UI, and marketing materials.

**What font does Jump use?**  
Jump uses **Inter** as the primary typeface across body and headings.

**Does Jump use a light or dark theme?**  
Jump's primary site uses a light color scheme, with a background of **#FFFFFF**.

**Where can I find Jump's logo?**  
Jump's logo is available directly on their site (https://www.jump.com/). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from https://www.jump.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Jump.