Irregular Brand: Colors, Fonts, Logo & Visual Identity
Irregular Brand Identity
A complete profile of Irregular's visual system — colors, typography, components, and personality — extracted from https://www.irregular.com/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://www.irregular.com/.
| Color | Hex | RGB |
|---|---|---|
| primary | #0000EE | rgb(0, 0, 238) |
| accent | #0000EE | rgb(0, 0, 238) |
| background | #F7F8F5 | rgb(247, 248, 245) |
| textPrimary | #000000 | rgb(0, 0, 0) |
| link | #0000EE | rgb(0, 0, 238) |
Typography
Each font links to its Google Fonts page where available.
| Role | Font Family | Link |
|---|---|---|
| body | ABC Favorit Regular | Google Fonts → |
| heading | ABC Arizona Flare Regular | Google Fonts → |
Visual Assets
%2522%3E%3C%2Fpath%3E%3C%2Fsvg%3E)
UI Components
Live previews rendered using Irregular's actual button styles.
Input
| Property | Value |
|---|---|
| background | transparent |
| textColor | #333333 |
| borderColor | null |
| borderRadius | 0px |
| shadow | none |
Button Primary
| Property | Value |
|---|---|
| background | #000000 |
| textColor | #FFFFFF |
| borderRadius | 999px |
| shadow | none |
Button Secondary
| Property | Value |
|---|---|
| background | #F0F0F0 |
| textColor | #000000 |
| borderRadius | 999px |
| shadow | none |
Brand Personality
Tone: modern
Energy: medium
Audience: tech professionals interested in AI security
Frequently Asked Questions
What is Irregular's primary brand color? Irregular's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Irregular use? Irregular uses ABC Favorit Regular for body text and ABC Arizona Flare Regular for headings. Fonts were detected on https://www.irregular.com/ as part of their live design system.
Does Irregular use a light or dark theme? Irregular's primary site uses a light color scheme, with a background of #F7F8F5.
Where can I find Irregular's logo? Irregular's logo is available directly on their site (https://www.irregular.com/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated? This profile was extracted from https://www.irregular.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Irregular.