llms.txt

Instrumentl Brand Identity

A complete profile of Instrumentl's visual system — colors, typography, components, and personality — extracted from https://www.instrumentl.com. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #E6FFA1
Accent #E42700
Body Font Lato
Heading Font Lato

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: nonprofits and grant seekers

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Lato",
 "role": "body"
 },
 {
 "family": "Helvetica Neue",
 "role": "body"
 },
 {
 "family": "Arial",
 "role": "body"
 },
 {
 "family": "Termoli",
 "role": "unknown"
 },
 {
 "family": "Rockwell",
 "role": "unknown"
 }
 ],
 "colors": {
 "primary": "#E6FFA1",
 "secondary": "#00799E",
 "accent": "#E42700",
 "background": "#FFFFFF",
 "textPrimary": "#221A05",
 "link": "#221A05"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Lato",
 "heading": "Lato"
 },
 "fontStacks": {
 "heading": [
 "Termoli",
 "Rockwell",
 "Roboto Slab",
 "serif"
 ],
 "body": [
 "Lato",
 "Helvetica Neue",
 "Arial",
 "sans-serif"
 ],
 "paragraph": [
 "Lato",
 "Helvetica Neue",
 "Arial",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "60px",
 "h2": "48px",
 "body": "14px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "5px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#E42700",
 "textColor": "#FFFFFF",
 "borderColor": "#E42700",
 "borderRadius": "8px",
 "borderRadiusCorners": {
 "topLeft": "8px",
 "topRight": "8px",
 "bottomRight": "8px",
 "bottomLeft": "8px"
 },
 "shadow": "none"
 },
 "buttonSecondary": {
 "background": "#FFFFFF",
 "textColor": "#00799E",
 "borderRadius": "16px",
 "borderRadiusCorners": {
 "topLeft": "16px",
 "topRight": "16px",
 "bottomRight": "16px",
 "bottomLeft": "16px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%22180%22%20height%3D%2233%22%20class%3D%22text-hot-persimmon-500%22%20viewBox%3D%220%200%206022%201096%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20aria-hidden%3D%22true%22%20data-fc-idx%3D%220%22%3E%0A%20%20%3Cpath%20fill%3D%22currentColor%22%20d%3D%22...%22%20style%3D%22fill%3A%20rgb(255%2C%2079%2C%2043)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E",
 "favicon": "https://static-assets.instrumentl.com/assets/favicon-rebrand-f8e8f310b103247d51fb10691d1a49b4d50daf7a98a2e6fd493fede31e89133f.ico",
 "ogImage": "https://static-assets.instrumentl.com/assets/open-graph-image-f5a19a9dcabf552ba01eb9300edb5bb5bb6b134c340feb389a619ccee3623224.png",
 "logoHref": "https://www.instrumentl.com/"
 },
 "__llm_logo_reasoning": {
 "selectedIndex": 0,
 "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Instrumentl'.",
 "confidence": 0.9,
 "source": "llm"
 },
 "__llm_button_reasoning": {
 "primary": {
 "index": 0,
 "text": "Try for free",
 "reasoning": "Button #0 has a vibrant red/orange color (#E42700) and action-oriented text 'Try for free', making it the most prominent CTA."
 },
 "secondary": {
 "index": 4,
 "text": "Browse active grants by focus area, locations, and more...",
 "reasoning": "Button #4 has a different background color (#FFFFFF) and serves as a secondary action with informative text."
 },
 "confidence": 0.95
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "nonprofits and grant seekers"
 },
 "designSystem": {
 "framework": "tailwind",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.95,
 "colors": 0.9,
 "overall": 0.925
 },
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": 0,
 "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Instrumentl'.",
 "confidence": 0.9
 }
 },
 "buttonClassification": {
 "llmCalled": true,
 "llmSucceeded": true
 }
 }
}