# Instinct Brand Identity

A complete profile of **Instinct**'s visual system — colors, typography, components, and personality — extracted from [https://www.instinct-space.com/](https://www.instinct-space.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.instinct-space.com/.

- **Primary**: #233657
- **Accent**: #233657
- **Background**: #000000
- **Text Primary**: #000000
- **Link**: #233657

## Typography

Each font links to its Google Fonts page where available.

- **Primary**: Segoe UI [Google Fonts →](https://fonts.google.com/specimen/Segoe+UI)
- **Heading**: Segoe UI [Google Fonts →](https://fonts.google.com/specimen/Segoe+UI)

## Visual Assets

### UI Components

**Button Primary**  
- Background: #233657  
- Text Color: #CDD1C4  
- Border Radius: 6px  
- Shadow: none

## Brand Personality

- **Tone**: professional  
- **Energy**: medium  
- **Audience**: business professionals

## Instinct Brand in the Wild

Image: [instinct-space.com](https://www.instinct-space.com/videos/landin-poster.jpg)

Image: [instinct-space.com](https://www.instinct-space.com/videos/tli-poster.jpg)

Image: [instinct-space.com](https://www.instinct-space.com/videos/rideshare-poster.jpg)

Image: [instinct-space.com](https://www.instinct-space.com/_next/image?url=%2F_next%2Fstatic%2Fmedia%2FashwinSquare.3f4f2d94.jpeg&w=3840&q=75)

Image: [instinct-space.com](https://www.instinct-space.com/_next/image?url=%2Fimages%2Fcompany_images%2F455DF79B-BB17-4BE5-A87C-3C5C931C5AB8_1_105_c.jpeg&w=3840&q=75)

Image: [instinct-space.com](https://www.instinct-space.com/_next/image?url=%2Fimages%2Fcompany_images%2F000044560004.jpg&w=3840&q=75)

## Frequently Asked Questions

- **What is Instinct's primary brand color?**  
Instinct's primary brand color is #233657. It anchors the visual identity across their website, product UI, and marketing materials.

- **What font does Instinct use?**  
Instinct uses Segoe UI as the primary typeface across body and headings.

- **Does Instinct use a light or dark theme?**  
Instinct's primary site uses a light color scheme, with a background of #000000.

- **Where can I find Instinct's logo?**  
Instinct's logo is available directly on their site (https://www.instinct-space.com/).

- **How was this brand profile generated?**  
This profile was extracted from https://www.instinct-space.com/ using the Firecrawl branding extraction API.