# Inspector Brand Identity

A complete profile of **Inspector**'s visual system — colors, typography, components, and personality.

## Quick Facts

| Field | Value |
|---|---|
| Primary | #6B7280 |
| Accent | #000000 |
| Body Font | SF Pro Display |
| Heading Font | SF Pro Display |

## Color Palette

- primary: #6B7280
- secondary: #CFEBFF
- accent: #000000
- background: #FFFFFF
- textPrimary: #000000
- link: #4B5563

## Typography

- primary: SF Pro Display — https://fonts.google.com/specimen/SF+Pro+Display
- heading: SF Pro Display — https://fonts.google.com/specimen/SF+Pro+Display

## Visual Assets

- Logo: 
- Favicon: 
- Social card (og:image):

## UI Components

- buttonPrimary: background=#000000, textColor=#FFFFFF, borderRadius=8px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px
- buttonSecondary: background=transparent, textColor=#000000, borderColor=#CCCCCC, borderRadius=12px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: web developers and designers

## Inspector Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Viewport — Inspector | Inspector**
  - Image: 
  - Source: https://www.tryinspector.com/blog
- **Changelog | Inspector**
  - Image: 
  - Source: https://www.tryinspector.com/changelog
- **Inspector - Edit your front-end, visually**
  - Image: 
  - Source: https://tryinspector.com/
- **Inspector - Edit your front-end, visually**
  - Image: 
  - Source: https://tryinspector.com/
- **Viewport — Inspector | Inspector**
  - Image: 
  - Source: https://www.tryinspector.com/blog
- **Inspector - Edit your front-end, visually**
  - Image: 
  - Source: https://tryinspector.com/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "SF Pro Display",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#6B7280",
    "secondary": "#CFEBFF",
    "accent": "#000000",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#4B5563"
  },
  "typography": {
    "fontFamilies": {
      "primary": "SF Pro Display",
      "heading": "SF Pro Display"
    },
    "fontStacks": {
      "heading": [
        "-apple-system",
        "BlinkMacSystemFont",
        "SF Pro Display",
        "SF Pro Text",
        "system-ui",
        "sans-serif"
      ],
      "body": [
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "36px",
      "body": "19px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#000000",
      "borderColor": "#CCCCCC",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.tryinspector.com/_next/image?url=%2Fimages%2Flogo.png&w=64&q=75",
    "favicon": "https://www.tryinspector.com/favicon-16x16.png",
    "ogImage": "https://tryinspector.com/images/social_card.png",
    "logoAlt": "Inspector - Visual front-end editor for AI coding agents"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'Inspector'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 8,
      "text": "Download now",
      "reasoning": "Button #8 ('Download now') has a vibrant dark background (#000000) and action-oriented text, making it the primary CTA."
    },
    "secondary": {
      "index": 11,
      "text": "View changelog",
      "reasoning": "Button #11 ('View changelog') has a transparent background, providing a clear visual distinction from the primary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "web developers and designers"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'Inspector'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```