inscribe.json

Inscribe Brand Identity

A complete profile of Inscribe's visual system — colors, typography, components, and personality — extracted from https://www.inscribe.ai/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #39075B
Accent #39075B
Body Font Inter
Heading Font Inter

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: banks, credit unions, lenders

Inscribe Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts?

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#39075B",
    "secondary": "#F9F3E4",
    "accent": "#39075B",
    "background": "#FDFBF6",
    "textPrimary": "#39075B",
    "link": "#39075B"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Saans",
        "sans-serif"
      ],
      "body": [
        "Saans",
        "sans-serif"
      ],
      "paragraph": [
        "Saans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "89.904px",
      "h2": "37.92px",
      "body": "19.2px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "12px"
  },
  "components": {
    "input": {
      "background": "#FDFBF6",
      "textColor": "#000000",
      "borderColor": "#979797",
      "borderRadius": "48px",
      "borderRadiusCorners": {
        "topLeft": "48px",
        "topRight": "48px",
        "bottomRight": "48px",
        "bottomLeft": "48px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#39075B",
      "textColor": "#FDFBF6",
      "borderColor": "#39075B",
      "borderRadius": "48px",
      "borderRadiusCorners": {
        "topLeft": "48px",
        "topRight": "48px",
        "bottomRight": "48px",
        "bottomLeft": "48px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FBF5FC",
      "textColor": "#39075B",
      "borderColor": "#39075B",
      "borderRadius": "48px",
      "borderRadiusCorners": {
        "topLeft": "48px",
        "topRight": "48px",
        "bottomRight": "48px",
        "bottomLeft": "48px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6238f829b2fff96d51f59113/68a37098c0a3d6b647269b21_Inscribe_Wordmark_Colour_Light.svg",
    "favicon": "https://cdn.prod.website-files.com/6238f829b2fff96d51f59113/68d565fe2db678e810a79219_favicon-inscribe.svg",
    "ogImage": "https://cdn.prod.website-files.com/6238f829b2fff96d51f59113/68d564a5c2a0e3734e8bbf39_ba9f66740646244a74ede2ba629dd23a_inscribe-social-open-graph.png"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 16,
    "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
    "confidence": 0.9,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "Book Demo",
      "reasoning": "Button #2 has a vibrant brand color (#39075B) and action-oriented text ('Book Demo'), making it the primary CTA."
    },
    "secondary": {
      "index": 5,
      "text": "Read Story",
      "reasoning": "Button #5 has a different background color (#FBF5FC) and serves as a secondary action ('Read Story')."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "banks, credit unions, lenders"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}