inquery.json

InQuery Brand Identity

A complete profile of InQuery's visual system — colors, typography, components, and personality — extracted from InQuery.

Quick Facts

Field Value
Primary #3772FF
Accent #3772FF
Body Font Inter
Heading Font Sora

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: insurance and legal professionals

InQuery Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Here are some instructions to follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Sora",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#3772FF",
    "secondary": "#818196",
    "accent": "#3772FF",
    "background": "#FEFEFF",
    "textPrimary": "#181E27",
    "link": "#181E27"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Sora"
    },
    "fontStacks": {
      "heading": [
        "Sora",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "system-ui",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "system-ui",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "44px",
      "h2": "36px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#181E27",
      "borderColor": "#E8E8EE",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#3772FF",
      "textColor": "#FEFEFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#181E27",
      "textColor": "#FEFEFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.inquery.ai/images/logos/inquery.svg",
    "favicon": "https://www.inquery.ai/favicon.ico",
    "ogImage": "https://www.inquery.ai/images/logos/inquery_emblem_resized.png",
    "logoHref": "/",
    "logoAlt": "emblem"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "insurance and legal professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  }
}