llms.txt
Innate Brand Identity
A complete profile of Innate's visual system — colors, typography, components, and personality — extracted from https://innate.bot. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #401FFB |
| Accent | #401FFB |
| Body Font | Mdio |
| Heading Font | Mdio |
Color Palette
- primary: #401FFB
- secondary: #9CA3AF
- accent: #401FFB
- background: #FFFFFF
- textPrimary: #000000
- link: #7569FD
Typography
- primary: Mdio — https://fonts.google.com/specimen/Mdio
- heading: Mdio — https://fonts.google.com/specimen/Mdio
Visual Assets
- Logo: data:image/svg+xml;utf8,%3Csvg%20class%3D%22wordmark%20text-white%22%20width%3D%2248%22%20height%3D%2212%22%20viewBox%3D%220%200%2048%2012%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22...%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fsvg%3E
- Favicon: https://www.innate.bot/favicon.png
- Social card (og:image): https://www.innate.bot/social.png
UI Components
- input: background=#FFFFFF, textColor=#401FFB, borderColor=#401FFB, borderRadius=0px, shadow=none
- buttonPrimary: background=#401FFB, textColor=#FFFFFF, borderRadius=9999px, shadow=none
- buttonSecondary: background=#F1EEEE, textColor=#401FFB, borderColor=#401FFB, borderRadius=4px, shadow=none
Brand Personality
Tone: modern · Energy: high · Audience: tech-savvy individuals interested in robotics and AI
Innate Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- About | Innate
- About | Innate
- Your first Personal Robot | Innate
- Image: https://www.innate.bot/social.png
- Source: https://innate.bot/
- Your first Personal Robot | Innate
- Your first Personal Robot | Innate
- Your first Personal Robot | Innate
Working with these fonts
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:
CharacterQuilt.com suggests this flow that can help:
- Open the company's homepage in a browser with DevTools open.
- In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
- Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
- For each captured font URL: right-click → Save As to download the file locally.
- View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each
src: url(...)to point to your local file path.
Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.
Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Machine-Readable Profile
{
"colorScheme": "light",
"fonts": [
{
"family": "Mdio",
"role": "unknown"
},
{
"family": "Algebra",
"role": "unknown"
}
],
"colors": {
"primary": "#401FFB",
"secondary": "#9CA3AF",
"accent": "#401FFB",
"background": "#FFFFFF",
"textPrimary": "#000000",
"link": "#7569FD"
},
"typography": {
"fontFamilies": {
"primary": "Mdio",
"heading": "Mdio"
},
"fontStacks": {
"heading": [
"Algebra"
],
"body": [
"Algebra"
],
"paragraph": [
"Mdio"
]
},
"fontSizes": {
"h1": "64px",
"h2": "64px",
"body": "16px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "4px"
},
"components": {
"input": {
"background": "#FFFFFF",
"textColor": "#401FFB",
"borderColor": "#401FFB",
"borderRadius": "0px",
"borderRadiusCorners": {
"topLeft": "0px",
"topRight": "0px",
"bottomRight": "0px",
"bottomLeft": "0px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#401FFB",
"textColor": "#FFFFFF",
"borderRadius": "9999px",
"borderRadiusCorners": {
"topLeft": "9999px",
"topRight": "9999px",
"bottomRight": "9999px",
"bottomLeft": "9999px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#F1EEEE",
"textColor": "#401FFB",
"borderColor": "#401FFB",
"borderRadius": "4px",
"borderRadiusCorners": {
"topLeft": "4px",
"topRight": "4px",
"bottomRight": "0px",
"bottomLeft": "0px"
},
"shadow": "none"
}
},
"images": {
"logo": "data:image/svg+xml;utf8,%3Csvg%20class%3D%22wordmark%20text-white%22%20width%3D%2248%22%20height%3D%2212%22%20viewBox%3D%220%200%2048%2012%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22...%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
"favicon": "https://www.innate.bot/favicon.png",
"ogImage": "https://www.innate.bot/social.png",
"logoHref": "/"
},
"__llm_logo_reasoning": {
"selectedIndex": 0,
"reasoning": "Selected #0 because it is located in the header, links to the homepage, and matches the brand 'Innate' inferred from the page title and URL.",
"confidence": 0.85,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 0,
"text": "Join Discord",
"reasoning": "Button #0 'Join Discord' is likely the primary CTA due to its vibrant brand color (#401FFB) and action-oriented text, which encourages user engagement."
},
"secondary": {
"index": 6,
"text": "Security Guard",
"reasoning": "Button #6 'Security Guard' is selected as secondary because it has a different background color (#F1EEEE) and serves a supportive role with less emphasis."
},
"confidence": 0.95
},
"personality": {
"tone": "modern",
"energy": "high",
"targetAudience": "tech-savvy individuals interested in robotics and AI"
},
"designSystem": {
"framework": "tailwind",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 0,
"selectedLogoReasoning": "Selected #0 because it is located in the header, links to the homepage, and matches the brand 'Innate' inferred from the page title and URL.",
"confidence": 0.85
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}