Inflow Brand Identity

A complete profile of Inflow's visual system — colors, typography, components, and personality — extracted from https://getinflow.io/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://getinflow.io/.

• primary: #242236
• secondary: #BEE3DB
• accent: #BEE3DB
• background: #FFFFFF
• textPrimary: #555B6E
• link: #555B6E

Typography

Each font links to its Google Fonts page where available.

• primary: Work Sans Google Fonts →
• heading: Poppins Google Fonts →

Visual Assets

UI Components

Live previews rendered using Inflow's actual button styles.

Button Primary

• background: #BEE3DB
• textColor: #000000
• borderRadius: 18px
• shadow: none

Button Secondary

• background: #FFFFFF
• textColor: #A7CAC7
• borderColor: #A7CAC7
• borderRadius: 18px
• shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: young professionals seeking productivity tools

Inflow Brand in the Wild

Source: getinflow.io

Source: getinflow.io

Source: getinflow.io

Source: getinflow.io

Source: getinflow.io

Source: getinflow.io

Frequently Asked Questions

• What is Inflow's primary brand color?
  Inflow's primary brand color is #242236. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does Inflow use?
  Inflow uses #BEE3DB as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does Inflow use?
  Inflow uses Work Sans for body text and Poppins for headings. Fonts were detected on https://getinflow.io/ as part of their live design system.

• Does Inflow use a light or dark theme?
  Inflow's primary site uses a light color scheme, with a background of #FFFFFF.

• Where can I find Inflow's logo?
  Inflow's logo is available directly on their site (https://getinflow.io/). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://getinflow.io/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Inflow.

Methodology

Brand data on this page was extracted from https://getinflow.io/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. This page is published by CharacterQuilt and is not affiliated with or endorsed by Inflow.