Honeylove Brand Identity

A complete profile of Honeylove's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #0400C5
• secondary: #272D45
• accent: #2B2B2B
• background: #FFFFFF
• textPrimary: #000000
• link: #0000EE

Typography

• primary: F37 Zagma Text — https://fonts.google.com/specimen/F37+Zagma+Text
• heading: F37 Zagma Text — https://fonts.google.com/specimen/F37+Zagma+Text

Visual Assets

• Logo:
• Favicon:

UI Components

• buttonPrimary: background=#2B2B2B, textColor=#FFFFFF, borderColor=#000000, borderRadius=4px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#2B2B2B, borderColor=#FFFFFF, borderRadius=4px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: fashion-conscious women looking for comfortable shapewear

Honeylove Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• SuperPower Mid-Waist Brief | Low Back Shapewear | Honeylove
  • Image:
  • Source: Honeylove Product
• Wireless Bras vs. Bralettes vs. Bra Tops: Know the Differences | Honeylove
  • Image:
  • Source: Honeylove Blog
• BlissWear Short
  • Image:
  • Source: Honeylove Product
• The Best Sports Bras for Maximum Comfort and Support | Honeylove
  • Image:
  • Source: Honeylove Blog
• What is the Smallest Bra Size? | Honeylove
  • Image:
  • Source: Honeylove Blog
• What Is a Built-In Bra and How Does It Work? | Honeylove
  • Image:
  • Source: Honeylove Blog

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "F37 Zagma Mono",
   "role": "monospace"
  },
  {
   "family": "F37 Zagma Text",
   "role": "body"
  },
  {
   "family": "Safiro Regular",
   "role": "unknown"
  }
 ],
 "colors": {
  "primary": "#0400C5",
  "secondary": "#272D45",
  "accent": "#2B2B2B",
  "background": "#FFFFFF",
  "textPrimary": "#000000",
  "link": "#0000EE"
 },
 "typography": {
  "fontFamilies": {
   "primary": "F37 Zagma Text",
   "heading": "F37 Zagma Text"
  },
  "fontStacks": {
   "heading": [
    "F37 Zagma Text",
    "sans-serif"
   ],
   "body": [
    "F37 Zagma Text",
    "sans-serif"
   ],
   "paragraph": [
    "F37 Zagma Text",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "25.6px",
   "h2": "28px",
   "body": "16px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "0px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#2B2B2B",
   "textColor": "#FFFFFF",
   "borderColor": "#000000",
   "borderRadius": "4px",
   "borderRadiusCorners": {
    "topLeft": "4px",
    "topRight": "4px",
    "bottomRight": "4px",
    "bottomLeft": "4px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#FFFFFF",
   "textColor": "#2B2B2B",
   "borderColor": "#FFFFFF",
   "borderRadius": "4px",
   "borderRadiusCorners": {
    "topLeft": "4px",
    "topRight": "4px",
    "bottomRight": "4px",
    "bottomLeft": "4px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://cdn.shopify.com/s/files/1/0965/6676/files/honeylove-logo-2024.png?v=1730733304&width=300&crop=center",
  "favicon": "https://cdn.shopify.com/oxygen-v2/27284/36113/75825/3437365/assets/favicon-CyQz5lNP.svg",
  "ogImage": null,
  "logoHref": "/",
  "logoAlt": "Honeylove logo"
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "fashion-conscious women looking for comfortable shapewear"
 },
 "designSystem": {
  "framework": "tailwind",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.9,
  "colors": 0.9,
  "overall": 0.9
 }
}