HeroUI Brand: Colors, Fonts, Logo & Visual Identity
HeroUI Brand Identity
A complete profile of HeroUI's visual system — colors, typography, components, and personality — extracted from https://heroui.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://heroui.com.
| Color | Hex | RGB |
|---|---|---|
| Primary | #0485F7 | rgb(4, 133, 247) |
| Secondary | #F7D9D9 | rgb(247, 217, 217) |
| Accent | #0485F7 | rgb(4, 133, 247) |
| Background | #F5F5F5 | rgb(245, 245, 245) |
| Text Primary | #18181B | rgb(24, 24, 27) |
| Link | #FF383C | rgb(255, 56, 60) |
Typography
Each font links to its Google Fonts page where available.
Fonts
- Body: Inter
- Heading: Inter
UI Components
Live previews rendered using HeroUI's actual button styles.
Input
- Background: #FFFFFF
- Text Color: #18181B
- Border Color: null
- Border Radius: 12px
- Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.04) 0px 2px 4px 0px, rgba(0, 0, 0, 0.06) 0px 1px 2px 0px, rgba(0, 0, 0, 0.06) 0px 0px 1px 0px
Button Primary
- Background: #0485F7
- Text Color: #FCFCFC
- Border Radius: 24px
- Shadow: none
Button Secondary
- Background: transparent
- Text Color: #18181B
- Border Color: #DEDEE0
- Border Radius: 24px
- Shadow: none
Brand Personality
- Tone: modern
- Energy: medium
- Audience: developers and designers
HeroUI Brand in the Wild
Visual Assets
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Frequently Asked Questions
What is HeroUI's primary brand color?
HeroUI's primary brand color is #0485F7. It anchors the visual identity across their website, product UI, and marketing materials.
What font does HeroUI use?
HeroUI uses Inter as the primary typeface across body and headings.
Does HeroUI use a light or dark theme?
HeroUI's primary site uses a light color scheme, with a background of #F5F5F5.
Where can I find HeroUI's logo?
HeroUI's logo is available directly on their site (https://heroui.com). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://heroui.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by HeroUI.
Methodology
Brand data on this page was extracted from https://heroui.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.