Heirloom Brand: Colors, Fonts, Logo & Visual Identity

Heirloom Brand Identity

A complete profile of Heirloom's visual system — colors, typography, components, and personality — extracted from heirloomcarbon.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from heirloomcarbon.com.

primary: #3898EC (rgb(56, 152, 236))
secondary: #032933 (rgb(3, 41, 51))
accent: #3898EC (rgb(56, 152, 236))
background: #FFFFFF (rgb(255, 255, 255))
textPrimary: #000000 (rgb(0, 0, 0))
link: #0000EE (rgb(0, 0, 238))

Typography

Each font links to its Google Fonts page where available.

primary: Suisse Intl Google Fonts →
heading: Suisse Intl Google Fonts →
Suisse Intl, sans-serif

Visual Assets

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UI Components

Live previews rendered using Heirloom's actual button styles.

Input: background transparent, textColor #FFFFFF, borderColor #CCCCCC, borderRadius 2px, shadow none
Button Primary: background #FFFFFF, textColor #000000, borderRadius 0px, shadow none

Brand Personality

Tone: professional
Energy: medium
Audience: environmentally conscious businesses and individuals

Heirloom Brand in the Wild

Image: cdn.prod.website-files.com
Source: heirloomcarbon.com

Frequently Asked Questions

What is Heirloom's primary brand color?
Heirloom's primary brand color is #3898EC. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Heirloom use?
Heirloom uses Suisse Intl as the primary typeface across body and headings.
Does Heirloom use a light or dark theme?
Heirloom's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Heirloom's logo?
Heirloom's logo is available directly on their site (https://www.heirloomcarbon.com/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from heirloomcarbon.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Heirloom.