# Hedgehog Brand Identity

A complete profile of **Hedgehog**'s visual system — colors, typography, components, and personality — extracted from [http://hedgehogfoods.com](http://hedgehogfoods.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://hedgehogfoods.com.

- **Primary**: #FF7775  
- **Secondary**: #F2EF45  
- **Accent**: #F2EF45  
- **Background**: #FFFFFF  
- **Text Primary**: #333333  
- **Link**: #30261E

## Typography

Each font links to its Google Fonts page where available.

- **Primary**: Alkaline  
- **Heading**: Alkaline

## Visual Assets

## UI Components

Live previews rendered using Hedgehog's actual button styles.

### Input
- Background: #FFFFFF
- Text Color: #333333
- Border Color: null
- Border Radius: 10px
- Shadow: none

### Button Primary
- Background: #F2EF45
- Text Color: #30261E
- Border Color: #000000
- Border Radius: 30px
- Shadow: none

## Brand Personality

- **Tone:** playful  
- **Energy:** high  
- **Audience:** tech-savvy consumers interested in innovative food solutions

## Frequently Asked Questions

1. **What is Hedgehog's primary brand color?**  
   Hedgehog's primary brand color is #FF7775.

2. **What accent color does Hedgehog use?**  
   Hedgehog uses #F2EF45 as an accent color.

3. **What font does Hedgehog use?**  
   Hedgehog uses Alkaline as the primary typeface.

4. **Does Hedgehog use a light or dark theme?**  
   Hedgehog's primary site uses a light color scheme.

5. **Where can I find Hedgehog's logo?**  
   Hedgehog's logo is available directly on their site (http://hedgehogfoods.com).

6. **How was this brand profile generated?**  
   This profile was extracted from http://hedgehogfoods.com using the Firecrawl branding extraction API.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [{
      "family": "Alkaline",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#FF7775",
    "secondary": "#F2EF45",
    "accent": "#F2EF45",
    "background": "#FFFFFF",
    "textPrimary": "#333333",
    "link": "#30261E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Alkaline",
      "heading": "Alkaline"
    },
    "fontStacks": {
      "heading": ["Alkaline", "sans-serif"],
      "body": ["Arial", "sans-serif"],
      "paragraph": ["Arial", "sans-serif"]
    },
    "fontSizes": {
      "h1": "100px",
      "h2": "48px",
      "body": "14px"
    }
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#333333",
      "borderColor": null,
      "borderRadius": "10px",
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#F2EF45",
      "textColor": "#30261E",
      "borderColor": "#000000",
      "borderRadius": "30px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6303c966cd800a945461984b/654fc1a10e45c29ed366dbc9_hedgehog-logo.webp",
    "favicon": "https://cdn.prod.website-files.com/6303c966cd800a945461984b/654fc5bdb4817bf297d08e53_hedgehog-favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/6303c966cd800a945461984b/65591b5e3bccc1e0f9213294_hedgehog-thumbnail.webp"
  }
}
```