llms.txt

Hebbia Brand Identity

A complete profile of Hebbia's visual system — colors, typography, components, and personality — extracted from https://www.hebbia.com/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #465BFF
Accent #465BFF
Body Font Inter
Heading Font Inter

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: modern · Energy: medium · Audience: business professionals

Hebbia Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "dark",
 "fonts": [
 {
 "family": "Inter",
 "role": "body"
 },
 {
 "family": "Roboto",
 "role": "body"
 },
 {
 "family": "Helvetica Neue",
 "role": "body"
 },
 {
 "family": "Arial Nova",
 "role": "body"
 },
 {
 "family": "Nimbus Sans",
 "role": "body"
 }
 ],
 "colors": {
 "primary": "#465BFF",
 "secondary": "#88481A",
 "accent": "#465BFF",
 "background": "#101010",
 "textPrimary": "#101010",
 "link": "#EEECDD"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Inter",
 "heading": "Inter"
 },
 "fontStacks": {
 "heading": [
 "Selecta",
 "Inter",
 "Roboto",
 "Helvetica Neue",
 "Arial Nova",
 "Nimbus Sans",
 "Arial",
 "sans-serif"
 ],
 "body": [
 "Selecta",
 "Inter",
 "Roboto",
 "Helvetica Neue",
 "Arial Nova",
 "Nimbus Sans",
 "Arial",
 "sans-serif"
 ],
 "paragraph": [
 "Selecta",
 "Inter",
 "Roboto",
 "Helvetica Neue",
 "Arial Nova",
 "Nimbus Sans",
 "Arial",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "16px",
 "h2": "90px",
 "body": "14px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "4px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#465BFF",
 "textColor": "#FFFFFF",
 "borderRadius": "2px",
 "borderRadiusCorners": {
 "topLeft": "2px",
 "topRight": "2px",
 "bottomRight": "2px",
 "bottomLeft": "2px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%224em%22%20height%3D%221em%22%20fill%3D%22currentColor%22%20fill-rule%3D%22evenodd%22%20viewBox%3D%220%200%2087%2015%22%20aria-hidden%3D%22true%22%20class%3D%22nav__branding__full%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M2.258%202.109V.004H.128V2.11zm0%204.879V3.006H.128v3.982zm0%207.609V7.905H.128v6.692zM7.156%202.109V.002L3.175.004V2.11zm0%204.876V3.004l-3.981.002v3.98zm0%207.61V7.901l-3.981.003v6.69zm7.569-12.486v-2.11L8.053.004V2.11h6.67Zm0%204.874V3.001l-6.671.005v3.977h6.67Zm0%207.609V7.9l-6.671.005v6.687h6.67ZM24.257.005v5.96h7.25V.005h2.674v14.586h-2.673v-6h-7.251v6h-2.673V.005zm14.456%2011.97q.75.743%202.063.741%201%200%201.667-.396c.442-.26.78-.665.959-1.146h2.691a4.62%204.62%200%200%201-1.844%202.673q-1.428%201.03-3.487%201.03-1.665%200-2.938-.749a5%205%200%200%201-1.958-2.115q-.687-1.365-.688-3.156t.688-3.157a5.03%205.03%200%200%201%201.948-2.115%206.01%206.01%200%200%201%205.81%200%205.04%205.04%200%200%201%201.946%202.12q.687%201.365.687%203.156.001.502-.063%201h-8.41q.183%201.375.93%202.115Zm4.963-4.28q-.437-2.69-2.959-2.689-1.23%200-1.958.71-.729.708-.96%201.975zm6.168-3.73V.005h-2.587v14.586h2.44v-.959q1.354%201.25%203.459%201.25a5.1%205.1%200%200%200%202.75-.739%204.93%204.93%200%200%200%201.845-2.104q.656-1.366.656-3.178c0-1.812-.219-2.268-.656-3.177a4.93%204.93%200%200%200-1.844-2.105%205.1%205.1%200%200%200-2.751-.74q-1.98%200-3.312%201.126m5.897%204.899q-.002%201.77-.803%202.789-.803%201.02-2.198%201.021t-2.208-1.021q-.814-1.021-.814-2.79%200-1.767.814-2.789.811-1.02%202.208-1.02%201.395%200%202.198%201.02.804%201.02.803%202.79M61.99.005v3.96q1.334-1.126%203.312-1.125a5.1%205.1%200%200%201%202.751.739%204.93%204.93%200%200%201%201.844%202.105q.66%201.365.66%203.173-.001%201.807-.656%203.177a4.93%204.93%200%200%201-1.844%202.105%205.1%205.1%200%200%201-2.751.739q-2.104%200-3.459-1.25v.958h-2.44V.006h2.583Zm5.094%2011.648q.801-1.02.803-2.79%200-1.77-.803-2.789-.802-1.02-2.198-1.02t-2.208%201.02q-.814%201.021-.814%202.79%200%201.767.814%202.789.813%201.02%202.208%201.021t2.198-1.021m7.116-9.42V.004h-2.714v2.227H74.2Zm-.063%2012.358V3.13h-2.583v11.46zm12.21%200h-2.48v-.917q-1.376%201.21-3.417%201.209a5.1%205.1%200%200%201-2.75-.74%204.9%204.9%200%200%201-1.844-2.104q-.657-1.365-.65-3.182.005-1.818.656-3.178a4.9%204.9%200%200%201%201.843-2.105%205.1%205.1%200%200%201%202.751-.739q2.042%200%203.417%201.208v-.911h2.48zm-3.271-2.938q.813-1.02.813-2.79c0-1.77-.271-2.11-.813-2.789q-.814-1.02-2.209-1.02t-2.198%201.013q-.802%201.021-.802%202.79%200%201.767.802%202.789.802%201.02%202.197%201.021t2.21-1.014%22%20clip-rule%3D%22evenodd%22%20style%3D%22fill%3A%20rgb(238%2C%20236%2C%20221)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
 "favicon": "https://www.hebbia.com/favicon.ico",
 "ogImage": "/static/img/og-fallback.jpg?w=1200&h=628&fit=crop&q=60&fm=jpg",
 "logoHref": "https://www.hebbia.com/"
 },
 "__llm_logo_reasoning": {
 "selectedIndex": 0,
 "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
 "confidence": 0.95,
 "source": "llm"
 },
 "__llm_button_reasoning": {
 "primary": {
 "index": 0,
 "text": "Contact sales",
 "reasoning": "The button with text 'Contact sales' has a vibrant blue background (#465BFF), which is the primary brand color, making it the main call-to-action."
 },
 "secondary": {
 "index": -1,
 "text": "N/A",
 "reasoning": "There is only one button detected, so no secondary button can be selected."
 },
 "confidence": 0.9
 },
 "personality": {
 "tone": "modern",
 "energy": "medium",
 "targetAudience": "business professionals"
 },
 "designSystem": {
 "framework": "custom",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.9,
 "colors": 0.9,
 "overall": 0.9
 },
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": 0,
 "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
 "confidence": 0.95
 }
 },
 "buttonClassification": {
 "llmCalled": true,
 "llmSucceeded": true
 }
 }
}