# HealthSpark Brand Identity

A complete profile of **HealthSpark**'s visual system — colors, typography, components, and personality — extracted from [https://www.joinhealthspark.com](https://www.joinhealthspark.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.joinhealthspark.com.

- **Primary:**  #4A5565
  - rgb(74, 85, 101)
- **Secondary:** #FBBF24
  - rgb(251, 191, 36)
- **Accent:** #FBBF24
  - rgb(251, 191, 36)
- **Background:** #FFFFFF
  - rgb(255, 255, 255)
- **Text Primary:** #101828
  - rgb(16, 24, 40)
- **Link:** #101828
  - rgb(16, 24, 40)

## Typography

Each font links to its Google Fonts page where available.

- **Primary:** Poppins
  - [Poppins Google Fonts →](https://fonts.google.com/specimen/Poppins)
- **Heading:** Poppins
  - [Poppins Google Fonts →](https://fonts.google.com/specimen/Poppins)

### Not found on Google Fonts?

Agent Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

## Visual Assets

Logo

Favicon

## UI Components

Live previews rendered using HealthSpark's actual button styles.

- **Button Primary**
  - background: #FBBF24
  - textColor: #000000
  - borderRadius: 14px
  - shadow: none

- **Button Secondary**
  - background: #FFFFFF
  - textColor: #000000
  - borderColor: #FBBF24
  - borderRadius: 14px
  - shadow: none

## Brand Personality

- **Tone:** professional
- **Energy:** medium
- **Audience:** physical therapy practitioners

## HealthSpark Brand in the Wild

Image: [joinhealthspark.com](https://joinhealthspark.com/images/older-couple-active.jpg?dpl=dpl_2Qmhs4rb8iaCMY5JyTLztY35w8ro)

Image: [sqvsngdqvvegmdzmdptb.supabase.co](https://sqvsngdqvvegmdzmdptb.supabase.co/storage/v1/object/public/provider-images/be759444-c986-46a6-8553-a5cd28dd83cd/profile-picture)

Image: [joinhealthspark.com](https://joinhealthspark.com/images/telehealth-landscape.jpg)

Image: [sqvsngdqvvegmdzmdptb.supabase.co](https://sqvsngdqvvegmdzmdptb.supabase.co/storage/v1/object/public/provider-images/6aed3c52-13ff-41bd-88c3-fae1267022a5/profile-picture)

## Frequently Asked Questions

- **What is HealthSpark's primary brand color?**
  - HealthSpark's primary brand color is #4A5565. It anchors the visual identity across their website, product UI, and marketing materials.

- **What accent color does HealthSpark use?**
  - HealthSpark uses #FBBF24 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

- **What font does HealthSpark use?**
  - HealthSpark uses Poppins as the primary typeface across body and headings.

- **Does HealthSpark use a light or dark theme?**
  - HealthSpark's primary site uses a light color scheme, with a background of #FFFFFF.

- **Where can I find HealthSpark's logo?**
  - HealthSpark's logo is available directly on their site (https://www.joinhealthspark.com). The current logo URL is included in the machine-readable JSON profile linked above.

- **How was this brand profile generated?**
  - This profile was extracted from https://www.joinhealthspark.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by HealthSpark.

## Methodology

Brand data on this page was extracted from [https://www.joinhealthspark.com](https://www.joinhealthspark.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by HealthSpark.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Poppins",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#4A5565",
    "secondary": "#FBBF24",
    "accent": "#FBBF24",
    "background": "#FFFFFF",
    "textPrimary": "#101828",
    "link": "#101828"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "sans-serif"
      ],
      "body": [
        "Poppins",
        "sans-serif"
      ],
      "paragraph": [
        "Poppins",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "36px",
      "body": "24px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FBBF24",
      "textColor": "#000000",
      "borderRadius": "14px",
      "borderRadiusCorners": {
        "topLeft": "14px",
        "topRight": "14px",
        "bottomRight": "14px",
        "bottomLeft": "14px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": "#FBBF24",
      "borderRadius": "14px",
      "borderRadiusCorners": {
        "topLeft": "14px",
        "topRight": "14px",
        "bottomRight": "14px",
        "bottomLeft": "14px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.joinhealthspark.com/images/Transparent%20Logo%20No%20Padding.png",
    "favicon": "https://www.joinhealthspark.com/favicon.ico",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "HealthSpark Logo"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "physical therapy practitioners"
  }
}
```