healthsherpa
HealthSherpa Brand Identity
A complete profile of HealthSherpa's visual system — colors, typography, components, and personality — extracted from https://healthsherpa.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://healthsherpa.com.
- Primary: #ABE2FF
- Accent: #0070F0
- Background: #FFFFFF
- Text Primary: #000000
- Link: #0070F0
Typography
Each font links to its Google Fonts page where available.
- Primary: Helvetica Neue
- Heading: F37 Bolton
Visual Assets
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Logo
Favicon
Social Card
UI Components
Live previews rendered using HealthSherpa's actual button styles.
Button Primary
- Background: #0070F0
- Text Color: #FFFFFF
- Border Radius: 1200px
- Shadow: none
Button Secondary
- Background: #FFFFFF
- Text Color: #000000
- Border Color: #BDBDBD
- Border Radius: 1200px
- Shadow: none
Brand Personality
- Tone: professional
- Energy: medium
- Audience: individuals seeking health insurance
Frequently Asked Questions
What is HealthSherpa's primary brand color?
HealthSherpa's primary brand color is #ABE2FF. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does HealthSherpa use?
HealthSherpa uses #0070F0 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does HealthSherpa use?
HealthSherpa uses Helvetica Neue for body text and F37 Bolton for headings. Fonts were detected on https://healthsherpa.com as part of their live design system.
Does HealthSherpa use a light or dark theme?
HealthSherpa's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find HealthSherpa's logo?
HealthSherpa's logo is available directly on their site (https://healthsherpa.com). The current logo URL is included in the machine-readable JSON profile.