# Harmoney Brand Identity

A complete profile of **Harmoney**'s visual system — colors, typography, components, and personality — extracted from [https://www.harmoney.in/](https://www.harmoney.in/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.harmoney.in/.

- **primary**: #0000EE
- **secondary**: #2E67C9
- **accent**: #2E67C9
- **background**: #030712
- **textPrimary**: #030712
- **link**: #030712

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Roboto [Google Fonts →](https://fonts.google.com/specimen/Roboto)
- **heading**: Roboto [Google Fonts →](https://fonts.google.com/specimen/Roboto)

## Visual Assets

Logo

Favicon

Social Card

## UI Components

Live previews rendered using Harmoney's actual button styles.

- **Input**: 
  - background: transparent
  - textColor: #FFFFFF
  - borderColor: null
  - borderRadius: 0px
  - shadow: none

- **Button Primary**:
  - background: #2E67C9
  - textColor: #000000
  - borderRadius: 6px
  - shadow: none

## Brand Personality

- **Tone**: professional
- **Energy**: medium
- **Audience**: financial professionals

## Harmoney Brand in the Wild

Source: [harmoney.in](https://www.harmoney.in/blog/cybersecurity-in-fixed-income-safeguarding-market-integrity-and-compliance)

Source: [docs.harmoney.in](https://docs.harmoney.in/docs/rfq-integration)

## Frequently Asked Questions

- **What is Harmoney's primary brand color?** Harmoney's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials.
- **What accent color does Harmoney use?** Harmoney uses #2E67C9 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
- **What font does Harmoney use?** Harmoney uses Roboto as the primary typeface across body and headings.
- **Does Harmoney use a light or dark theme?** Harmoney's primary site uses a dark color scheme, with a background of #030712.
- **Where can I find Harmoney's logo?** Harmoney's logo is available directly on their site (https://www.harmoney.in/). The current logo URL is included in the machine-readable JSON profile linked above.

## Methodology

Brand data on this page was extracted from [https://www.harmoney.in/](https://www.harmoney.in/) using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

### JSON Profile

```json
{
  "colorScheme": "dark",
  "fonts": [
    { "family": "Roboto", "role": "body" }
  ],
  "colors": {
    "primary": "#0000EE",
    "secondary": "#2E67C9",
    "accent": "#2E67C9",
    "background": "#030712",
    "textPrimary": "#030712",
    "link": "#030712"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Roboto"
    },
    "fontStacks": {
      "heading": ["Roboto", "sans-serif"],
      "body": ["sans-serif"],
      "paragraph": ["Roboto", "sans-serif"]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "32px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": null,
      "borderRadius": "0px",
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#2E67C9",
      "textColor": "#000000",
      "borderRadius": "6px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/m2IeybTqTPNxehEGtmpVajSEM.svg?width=133&height=32",
    "favicon": "https://framerusercontent.com/images/pqJCJRFeAx9O4ZsyeshzPa7U.png",
    "ogImage": "https://framerusercontent.com/assets/F4TCfbnyfcJjBEGzkMyRkE3r4.jpg
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "financial professionals"
  }
}
```