Hapi Brand: Colors, Fonts, Logo & Visual Identity
Hapi Brand Identity
A complete profile of Hapi's visual system — colors, typography, components, and personality — extracted from https://hapi.trade/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://hapi.trade/.
| Type | Color Code | RGB Value |
|---|---|---|
| primary | #1B233C | rgb(27, 35, 60) |
| secondary | #4C58ED | rgb(76, 88, 237) |
| accent | #4C58ED | rgb(76, 88, 237) |
| background | #FFFFFF | rgb(255, 255, 255) |
| textPrimary | #0000EE | rgb(0, 0, 238) |
| link | #0000EE | rgb(0, 0, 238) |
Typography
Each font links to its Google Fonts page where available.
| Type | Font |
|---|---|
| primary | Poppins |
| heading | Poppins |
Visual Assets
Logo
Favicon
Social Card
UI Components
Live previews rendered using Hapi's actual button styles.
Button Primary
- background: #4C58ED
- textColor: #FFFFFF
- borderColor: #4C58ED
- borderRadius: 8px
- shadow: none
Button Secondary
- background: #FFFFFF
- textColor: #4C58ED
- borderColor: #4C58ED
- borderRadius: 8px
- shadow: none
Brand Personality
Tone: professional
Energy: medium
Audience: Investors in LATAM interested in the US stock market
Hapi Brand in the Wild
Source: hapi.trade
Source: hapi.trade
Source: hapi.trade
Source: hapi.trade
Source: hapi.trade
Source: hapi.trade
Frequently Asked Questions
What is Hapi's primary brand color?
Hapi's primary brand color is #1B233C, anchoring the visual identity across their website, product UI, and marketing materials.
What accent color does Hapi use?
Hapi uses #4C58ED as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Hapi use?
Hapi uses Poppins as the primary typeface across body and headings.
Does Hapi use a light or dark theme?
Hapi's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Hapi's logo?
Hapi's logo is available directly on their site (https://hapi.trade/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://hapi.trade/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Hapi.