# Handoff Brand Identity

A complete profile of **Handoff**'s visual system — colors, typography, components, and personality — extracted from [https://www.handoff.ai/](https://www.handoff.ai/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.handoff.ai/

- **primary**: #079455  
- **secondary**: #535862  
- **accent**: #079455  
- **background**: #113120  
- **textPrimary**: #113120  
- **link**: #113120

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Geist  
- **heading**: Bricolage Grotesque  
- [Geist Google Fonts →](https://fonts.google.com/specimen/Geist)  
- [Bricolage Grotesque Google Fonts →](https://fonts.google.com/specimen/Bricolage+Grotesque)

## Visual Assets

Logo  
  
Favicon  
  
Social Card

## UI Components

Live previews rendered using Handoff's actual button styles.

### Button Primary
- **background**: #079455  
- **textColor**: #FFFFFF  
- **borderRadius**: 12px
- **shadow**: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(10, 13, 18, 0.05) 0px 1px 2px 0px

### Button Secondary
- **background**: #FFFFFF  
- **textColor**: #414651  
- **borderColor**: #D5D7DA  
- **borderRadius**: 12px  
- **shadow**: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(10, 13, 18, 0.05) 0px 1px 2px 0px

## Brand Personality

- **Tone**: professional  
- **Energy**: medium  
- **Audience**: construction professionals, remodelers, handymen

## Handoff Brand in the Wild

### Real-world brand assets — ads, campaigns, and marketing materials.

Source: [handoff.ai](https://handoff.ai/_astro/background-pattern-dots.Dekp5VKd_1vFUki.webp?dpl=dpl_CXy1EXiueWYniy43MswFyeVoKjQc)

Source: [cdn.sanity.io](https://cdn.sanity.io/images/j8uzpe76/production/a3b100d8ff5a98a34b86c2f3026eded890cc67dc-2644x1478.png?w=1200)

Source: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6650cddf762ba9b692753dc0/6707f7ef04397dc52201ea90_65cde8fab344f51b81b384fe_cost-to-install-roof-vents.jpeg)

Source: [cdn.sanity.io](https://cdn.sanity.io/images/j8uzpe76/production/e23c34668637fd48e4c113b4d24b6de8d734035f-2644x1478.png?w=1200)

Source: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6650cddf762ba9b692753dc0/6707f7ef8897da0913584034_65cdea57b77dff73d20ff944_cost-to-install-roof-trusses.jpeg)

Source: [cdn.sanity.io](https://cdn.sanity.io/images/j8uzpe76/production/2edbb2e658c7a7435b15695beed63f75677029c3-2644x1478.png?w=600&q=85&fit=max&auto=format)

## Frequently Asked Questions

- **What is Handoff's primary brand color?**  
Handoff's primary brand color is #079455. It anchors the visual identity across their website, product UI, and marketing materials.

- **What font does Handoff use?**  
Handoff uses Geist for body text and Bricolage Grotesque for headings. Fonts were detected on https://www.handoff.ai/ as part of their live design system.

- **Does Handoff use a light or dark theme?**  
Handoff's primary site uses a dark color scheme, with a background of #113120.

- **Where can I find Handoff's logo?**  
Handoff's logo is available directly on their site (https://www.handoff.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

- **How was this brand profile generated?**  
This profile was extracted from https://www.handoff.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Handoff.

## Methodology

Brand data on this page was extracted from [https://www.handoff.ai/](https://www.handoff.ai/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Handoff.