# HackerOne Brand Identity

A complete profile of **HackerOne**'s visual system — colors, typography, components, and personality — extracted from [https://hackerone.com](https://hackerone.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://hackerone.com.

| Color Type  | Color Code | RGB                  |
|-------------|------------|----------------------|
| primary     | #494C5D   | rgb(73, 76, 93)      |
| secondary   | #1F2937   | rgb(31, 41, 55)      |
| accent      | #ED15C4   | rgb(237, 21, 196)    |
| background  | #FFFFFF   | rgb(255, 255, 255)   |
| textPrimary | #1C1F35   | rgb(28, 31, 53)      |
| link        | #1C1F35   | rgb(28, 31, 53)      |

## Typography

Each font links to its Google Fonts page where available.

| Role  | Font Family           | Link                                          |
|-------|-----------------------|-----------------------------------------------|
| body  | Helvetica Neue        | [Google Fonts →](https://fonts.google.com/specimen/Helvetica+Neue) |
| heading| Inter                | [Google Fonts →](https://fonts.google.com/specimen/Inter)       |

## Visual Assets

## UI Components

Live previews rendered using HackerOne's actual button styles.

| Component        | Background | Text Color | Border Radius |
|------------------|------------|------------|---------------|
| Input            | #FFFFFF    | #494C5D    | 4px           |
| Button Primary   | #ED15C4    | #FFFFFF    | 60px          |
| Button Secondary | #3F3AFC    | #FFFFFF    | 60px          |

## Brand Personality

**Tone:** professional  **Energy:** medium  **Audience:** cybersecurity professionals and organizations

## Frequently Asked Questions

**What is HackerOne's primary brand color?**  HackerOne's primary brand color is #494C5D. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does HackerOne use?**  HackerOne uses #ED15C4 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does HackerOne use?**  HackerOne uses Helvetica Neue for body text and Inter for headings. Fonts were detected on https://hackerone.com as part of their live design system.

**Does HackerOne use a light or dark theme?**  HackerOne's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find HackerOne's logo?**  HackerOne's logo is available directly on their site (https://hackerone.com). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  This profile was extracted from https://hackerone.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by HackerOne.

## Methodology

Brand data on this page was extracted from [https://hackerone.com](https://hackerone.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and linked out to their original third-party publishers; we link to the source rather than re-hosting third-party content.