HABIT Brand Identity

A complete profile of HABIT's visual system — colors, typography, components, and personality — extracted from habitrobotics.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://habitrobotics.com.

• primary: #3898EC
• secondary: #146EF5
• accent: #0082F3
• background: #FFFFFF
• textPrimary: #161616
• link: #0082F3

Typography

Each font links to its Google Fonts page where available.

• primary: Inter Tight
• heading: Inter Tight

Visual Assets

Logo

Favicon

UI Components

Live previews rendered using HABIT's actual button styles.

• Button Primary:

  • background: #161616
  • textColor: #FFFFFF
  • borderRadius: 0px
  • shadow: none

• Button Secondary:

  • background: #FFFFFF
  • textColor: #161616
  • borderRadius: 0px
  • shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: tech-savvy professionals

HABIT Brand in the Wild

Source: habitrobotics.com

Source: adsoftheworld.com

Frequently Asked Questions

• What is HABIT's primary brand color?
  HABIT's primary brand color is #3898EC. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does HABIT use?
  HABIT uses #0082F3 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does HABIT use?
  HABIT uses Inter Tight as the primary typeface across body and headings.

• Does HABIT use a light or dark theme?
  HABIT's primary site uses a light color scheme, with a background of #FFFFFF.

• Where can I find HABIT's logo?
  HABIT's logo is available directly on their site (https://habitrobotics.com). The current logo URL is included in the machine-readable JSON profile linked above.

Methodology

Brand data on this page was extracted from habitrobotics.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile:
Direct endpoints for agents, designers, and tooling. No login or auth required.