# Guesty Brand Identity

A complete profile of **Guesty**'s visual system — colors, typography, components, and personality — extracted from [http://www.guesty.com](http://www.guesty.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://www.guesty.com.

**Primary**

- #D5F2F2

**Secondary**

- #5F1632

**Accent**

- #007A67

**Background**

- #FFFFFF

**Text Primary**

- #101010

**Link**

- #007A67

## Typography

Each font links to its Google Fonts page where available.

**Primary**

- Arial
  - [Google Fonts →](https://fonts.google.com/specimen/Arial)

**Heading**

- Figtree
  - [Google Fonts →](https://fonts.google.com/specimen/Figtree)

Figtree, Segoe UI, Roboto, Helvetica Neue, Arial, sans-serif

## Visual Assets

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**Logo**

**Favicon**

**Social Card**

## UI Components

Live previews rendered using Guesty's actual button styles.

**Button Primary**

background: #007A67  
textColor: #FFFFFF  
borderRadius: 30px  
shadow: none

**Button Secondary**

background: #D5F2F2  
textColor: #072C23  
borderRadius: 30px  
shadow: none

## Brand Personality

**Tone:** professional
**Energy:** medium  
**Audience:** property managers and vacation rental owners

## Guesty Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Source: [open-api-docs.guesty.com](https://open-api-docs.guesty.com/docs/tokenizing-payment-methods)

Source: [guesty.com](https://www.guesty.com/blog/)

Source: [help-lite.guesty.com](https://help-lite.guesty.com/hc/en-gb/articles/24924575990813-Changing-a-listing-s-check-in-and-check-out-times)

Source: [guesty.com](https://www.guesty.com/blog/guest-experience-increased-profits/)

Source: [open-api-docs.guesty.com](https://open-api-docs.guesty.com/docs/reservations-v3-booking-flow)

Source: [guesty.com](https://www.guesty.com/blog/short-term-rental-upselling-the-untapped-potential-of-your-properties/)

## Frequently Asked Questions

1. **What is Guesty's primary brand color?**  
   Guesty's primary brand color is #D5F2F2. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What accent color does Guesty use?**  
   Guesty uses #007A67 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. **What font does Guesty use?**  
   Guesty uses Arial for body text and Figtree for headings. Fonts were detected on http://www.guesty.com as part of their live design system.

4. **Does Guesty use a light or dark theme?**  
   Guesty's primary site uses a light color scheme, with a background of #FFFFFF.

5. **Where can I find Guesty's logo?**  
   Guesty's logo is available directly on their site (http://www.guesty.com). The current logo URL is included in the machine-readable JSON profile linked above.

6. **How was this brand profile generated?**  
   This profile was extracted from http://www.guesty.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Guesty.

## Methodology

Brand data on this page was extracted from [http://www.guesty.com](http://www.guesty.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Guesty.