# GoodTime Brand Identity

A complete profile of **GoodTime**'s visual system — colors, typography, components, and personality — extracted from [https://goodtime.io](https://goodtime.io/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://goodtime.io.

- **primary**:  
  - Hex: #6400E0  
  - RGB: rgb(100, 0, 224)
- **secondary**:  
  - Hex: #F3F0FF  
  - RGB: rgb(243, 240, 255)
- **accent**:  
  - Hex: #0D6EFD  
  - RGB: rgb(13, 110, 253)
- **background**:  
  - Hex: #FFFFFF  
  - RGB: rgb(255, 255, 255)
- **textPrimary**:  
  - Hex: #0D6EFD  
  - RGB: rgb(13, 110, 253)
- **link**:  
  - Hex: #0D6EFD  
  - RGB: rgb(13, 110, 253)

## Typography

Each font links to its Google Fonts page where available.

- **primary**:  
  - Font: Poppins [Google Fonts →](https://fonts.google.com/specimen/Poppins)
- **heading**:  
  - Font: Poppins [Google Fonts →](https://fonts.google.com/specimen/Poppins)
  - Stack: Poppins, sans-serif

## Visual Assets

Logo

Favicon

Social Card

## Brand Personality

- **Tone**: modern  
- **Energy**: medium  
- **Audience**: business professionals

## Frequently Asked Questions

- **What is GoodTime's primary brand color?**
  GoodTime's primary brand color is #6400E0.

- **What accent color does GoodTime use?**
  GoodTime uses #0D6EFD as an accent color.

- **What font does GoodTime use?**
  GoodTime uses Poppins as the primary typeface.

- **Does GoodTime use a light or dark theme?**
  GoodTime's primary site uses a light color scheme.

- **Where can I find GoodTime's logo?**
  GoodTime's logo is available directly on their site [here](https://goodtime.io).

- **How was this brand profile generated?**
  This profile was extracted from https://goodtime.io using the Firecrawl branding extraction API.

## Methodology

Brand data on this page was extracted from [https://goodtime.io](https://goodtime.io/) on 2026-07-27 using the Firecrawl branding extraction API.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling:

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Poppins",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#6400E0",
    "secondary": "#F3F0FF",
    "accent": "#0D6EFD",
    "background": "#FFFFFF",
    "textPrimary": "#0D6EFD",
    "link": "#0D6EFD"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": ["Poppins", "sans-serif"],
      "body": ["Poppins", "sans-serif"],
      "paragraph": ["Poppins", "sans-serif"]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "48px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {},
  "images": {
    "logo": "https://goodtime.io/wp-content/uploads/2022/04/goodtime-logo-colored.svg",
    "favicon": "https://goodtime.io/apple-touch-icon.png",
    "ogImage": "https://goodtime.io/wp-content/uploads/2025/11/GT_Homepage_OG_2025_v3.jpg",
    "logoHref": "https://goodtime.io",
    "logoAlt": "GoodTime"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  }
}
```