Gong Brand Identity

A complete profile of Gong's visual system — colors, typography, components, and personality — extracted from https://gong.io. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://gong.io.

• primary: #3E0075
  rgb(62, 0, 117)
• secondary: #FD63FE
  rgb(253, 99, 254)
• accent: #FD63FE
  rgb(253, 99, 254)
• background: #CCCCCC
  rgb(204, 204, 204)
• textPrimary: #1D0254
  rgb(29, 2, 84)
• link: #1D0254
  rgb(29, 2, 84)

Typography

Each font links to its Google Fonts page where available.

• primary: Inter
  Inter Google Fonts →
• heading: Inter Tight
  Inter Tight Google Fonts →
• Grotesk

Visual Assets

UI Components

Live previews rendered using Gong's actual button styles.

Input

• background: #FFFFFF
• textColor: #252428
• borderColor: #C4C4C9
• borderRadius: 9999px
• shadow: none

Button Primary

• background: #FD63FE
• textColor: #1D0254
• borderRadius: 33554400px
• shadow: none

Button Secondary

• background: transparent
• textColor: #8039DF
• borderColor: #8039DF
• borderRadius: 33554400px
• shadow: none

Brand Personality

• Tone: modern
• Energy: high
• Audience: business professionals and sales teams

Gong Brand in the Wild

Image: d36ai2hkxl16us.cloudfront.net
Source: academy.gong.io

Image: cdn.sanity.io
Source: gong.io

Frequently Asked Questions

• What is Gong's primary brand color?
  Gong's primary brand color is #3E0075.

• What accent color does Gong use?
  Gong uses #FD63FE as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does Gong use?
  Gong uses Inter for body text and Inter Tight for headings.

• Does Gong use a light or dark theme?
  Gong's primary site uses a light color scheme, with a background of #CCCCCC.

• Where can I find Gong's logo?
  Gong's logo is available directly on their site (https://gong.io).

• How was this brand profile generated?
  This profile was extracted using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.
  This page is published by CharacterQuilt and is not affiliated with or endorsed by Gong.