# Gigwell Brand Identity A complete profile of **Gigwell**'s visual system — colors, typography, components, and personality — extracted from [https://www.gigwell.com](https://www.gigwell.com/). Built for designers, agents, and AI tools. ## Color Palette Brand palette extracted from https://www.gigwell.com. **primary** #0000EE **secondary** #566471 **accent** #00B0FF **background** #FFFFFF **textPrimary** #333333 **link** #42A8DE ## Typography Each font links to its Google Fonts page where available. **primary** Proxima Nova Proxima Nova [Google Fonts →](https://fonts.google.com/specimen/Proxima+Nova) **heading** Proxima Nova Proxima Nova [Google Fonts →](https://fonts.google.com/specimen/Proxima+Nova) ```plaintext Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ``` ## Visual Assets ## UI Components Live previews rendered using Gigwell's actual button styles. **Input** - background: #FFFFFF - textColor: #333333 - borderColor: #97A2A5 - borderRadius: 5px - shadow: none **Button Primary** - background: #00B0FF - textColor: #FFFFFF - borderRadius: 8px - shadow: none **Button Secondary** - background: #42A8DE - textColor: #FFFFFF - borderColor: #FFFFFF - borderRadius: 5px - shadow: none ## Brand Personality - **Tone:** professional - **Energy:** medium - **Audience:** event managers and booking professionals ## Gigwell Brand in the Wild Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/5b1710af0fa297eb9773c4a9/64daa50e36d63b74f01e22ca_4.jpg) Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/5b1710af0fa297eb9773c4a9/659ddf7505dca3c0bd9b743f_Gigwell%20Blog%20Thumbnail%20Template%20(1).png) Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/5d9f893ab8021365789d2822/5d9f9a030fd57e3754a5817f_1*e3zmdeRhKLOqIBhd7-xZsA.jpeg) Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/5b1710af0fa297eb9773c4a9/667b6fa14331478c8ae01030_Gigwell%20Blog%20Thumbnail%20Template.png) Image: [shop.gigwell.com](http://shop.gigwell.com/cdn/shop/products/IMG_83062.heic?v=1669756050) Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/5b1710af0fa297eb9773c4a9/659749353b6a7ed29e32246e_Gigwell%20Blog%20Thumbnail%20Template.png) ## Frequently Asked Questions **What is Gigwell's primary brand color?** Gigwell's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials. **What accent color does Gigwell use?** Gigwell uses #00B0FF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis. **What font does Gigwell use?** Gigwell uses Proxima Nova as the primary typeface across body and headings. **Does Gigwell use a light or dark theme?** Gigwell's primary site uses a light color scheme, with a background of #FFFFFF. **Where can I find Gigwell's logo?** Gigwell's logo is available directly on their site (https://www.gigwell.com). The current logo URL is included in the machine-readable JSON profile linked above. **How was this brand profile generated?** This profile was extracted from https://www.gigwell.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Gigwell. ## Methodology Brand data on this page was extracted from [https://www.gigwell.com](https://www.gigwell.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Gigwell. ## Machine-Readable Profile Direct endpoints for agents, designers, and tooling. No login or auth required. ```json { "colorScheme": "light", "fonts": [ { "family": "Proxima Nova", "role": "body" }, { "family": "Arial", "role": "body" }, { "family": "Helvetica Neue", "role": "body" } ], "colors": { "primary": "#0000EE", "secondary": "#566471", "accent": "#00B0FF", "background": "#FFFFFF", "textPrimary": "#333333", "link": "#42A8DE" }, "typography": { "fontFamilies": { "primary": "Proxima Nova", "heading": "Proxima Nova" }, "fontStacks": { "heading": [ "proxima-nova", "sans-serif" ], "body": [ "Arial", "Helvetica Neue", "Helvetica", "sans-serif" ], "paragraph": [ "proxima-nova", "sans-serif" ] }, "fontSizes": { "h1": "20px", "h2": "20px", "body": "28px" } }, "spacing": { "baseUnit": 4, "borderRadius": "7px" }, "components": { "input": { "background": "#FFFFFF", "textColor": "#333333", "borderColor": "#97A2A5", "borderRadius": "5px", "borderRadiusCorners": { "topLeft": "5px", "topRight": "5px", "bottomRight": "5px", "bottomLeft": "5px" }, "shadow": "none" }, "buttonPrimary": { "background": "#00B0FF", "textColor": "#FFFFFF", "borderRadius": "8px", "borderRadiusCorners": { "topLeft": "8px", "topRight": "8px", "bottomRight": "8px", "bottomLeft": "8px" }, "shadow": "none" }, "buttonSecondary": { "background": "#42A8DE", "textColor": "#FFFFFF", "borderColor": "#FFFFFF", "borderRadius": "5px", "borderRadiusCorners": { "topLeft": "5px", "topRight": "5px", "bottomRight": "5px", "bottomLeft": "5px" }, "shadow": "none" } }, "images": { "logo": "https://cdn.prod.website-files.com/5846f65e243125b35074774d/607f6098819c3708093e7bc0_gigwell-logo-white-shadow.svg", "favicon": "https://cdn.prod.website-files.com/5846f65e243125b35074774d/598cdb42c327c10001ec59b4_favicon.png", "ogImage": "https://statics.gigwell.com/opengraph_full_logo.jpg" }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "event managers and booking professionals" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 } } ``` ## Related Brand Profiles - [Zapier](/content/branding/zapier/index.html) - [Scale AI](/content/branding/scale-ai/index.html) - [Fivetran](/content/branding/fivetran/index.html) - [Stripe](/content/branding/stripe/index.html) - [PagerDuty](/content/branding/pagerduty/index.html) - [Brex](/content/branding/brex/index.html)