llms.txt

Getcho Brand Identity

A complete profile of Getcho's visual system — colors, typography, components, and personality — extracted from https://getcho.app/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #111827
Accent #59BCE7
Body Font Instrument Sans
Heading Font Instrument Sans

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: modern · Energy: medium · Audience: businesses looking for AI-powered delivery solutions

Getcho Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Here are instructions to follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Instrument Sans",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#111827",
  "secondary": "#59BCE7",
  "accent": "#59BCE7",
  "background": "#FFFFFF",
  "textPrimary": "#030712",
  "link": "#030712"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Instrument Sans",
   "heading": "Instrument Sans"
  },
  "fontStacks": {
   "heading": [
    "Instrument Sans",
    "system-ui",
    "sans-serif"
   ],
   "body": [
    "Instrument Sans",
    "system-ui",
    "sans-serif"
   ],
   "paragraph": [
    "Instrument Sans",
    "system-ui",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "72px",
   "h2": "60px",
   "body": "12px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "8px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#59BCE7",
   "textColor": "#FFFFFF",
   "borderRadius": "9999px",
   "borderRadiusCorners": {
    "topLeft": "9999px",
    "topRight": "9999px",
    "bottomRight": "9999px",
    "bottomLeft": "9999px"
   },
   "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(89, 188, 231, 0.25) 0px 10px 15px -3px, rgba(89, 188, 231, 0.25) 0px 4px 6px -4px"
  },
  "buttonSecondary": {
   "background": "#030712",
   "textColor": "#FFFFFF",
   "borderRadius": "9999px",
   "borderRadiusCorners": {
    "topLeft": "9999px",
    "topRight": "9999px",
    "bottomRight": "9999px",
    "bottomLeft": "9999px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2032%2032%22%20class%3D%22overflow-visible%20text-white%22%20fill%3D%22none%22%20height%3D%2228%22%20width%3D%2228%22%20data-fc-idx%3D%220%22%3E%3Ccircle%20cx%3D%2216%22%20cy%3D%2216%22%20r%3D%223%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22transform-origin%3A%2016px%2016px%3B%20transform%3A%20none%3B%20fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Ccircle%20cx%3D%2216%22%20cy%3D%2216%22%20r%3D%227%22%20fill%3D%22none%22%20opacity%3D%221%22%20style%3D%22transform-origin%3A%2016px%2016px%3B%20transform%3A%20none%3B%20fill%3A%20none%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke-width%3A%201.5px%20!important%3B%20opacity%3A%201%20!important%3B%22%20stroke%3D%22currentColor%22%20stroke-width%3D%221.5%22%2F%3E%3Ccircle%20cx%3D%2216%22%20cy%3D%2216%22%20r%3D%2211%22%20fill%3D%22none%22%20opacity%3D%220.5%22%20style%3D%22transform-origin%3A%2016px%2016px%3B%20transform%3A%20none%3B%20fill%3A%20none%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke-width%3A%201px%20!important%3B%20opacity%3A%200.5%20!important%3B%22%20stroke%3D%22currentColor%22%20stroke-width%3D%221%22%2F%3E%3Ccircle%20cx%3D%2216%22%20cy%3D%2216%22%20r%3D%2215%22%20fill%3D%22none%20opacity%3D%220.2%22%20style%3D%22transform-origin%3A%2016px%2016px%3B%20transform%3A%20none%3B%20fill%3A%20none%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke-width%3A%200.75px%20!important%3B%20opacity%3A%200.2%20!important%3B%22%20stroke%3D%22currentColor%22%20stroke-width%3D%220.75%22%2F%3E%3C%2Fsvg%3E",
  "favicon": "https://getcho.app/img/header/apple-touch-icon.png",
  "ogImage": "https://getcho.app/images/uploads/og-card.png",
  "logoHref": "/"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 4,
  "reasoning": "Selected #0 because it is in the header, visible, and links to the homepage, matching the brand 'Getcho'.",
  "confidence": 0.9,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 0,
   "text": "Book a Demo",
   "reasoning": "Button #0 'Book a Demo' uses the vibrant brand color #59BCE7, making it the most prominent CTA."
  },
  "secondary": {
   "index": 3,
   "text": "Install on Shopify →",
   "reasoning": "Button #3 'Install on Shopify →' has a different background color (#030712) and serves as a secondary action."
  },
  "confidence": 0.95
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "businesses looking for AI-powered delivery solutions"
 },
 "designSystem": {
  "framework": "tailwind",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is in the header, visible, and links to the homepage, matching the brand 'Getcho'.",
    "confidence": 0.9
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}