GEn1E Lifesciences Brand Identity

A complete profile of GEn1E Lifesciences's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #0000EE
• secondary: #03BB8E
• accent: #03BB8E
• background: #FFFFFF
• textPrimary: #0033EA
• link: #0033EA

Typography

• primary: Gilroy — https://fonts.google.com/specimen/Gilroy
• heading: Gilroy — https://fonts.google.com/specimen/Gilroy

Visual Assets

• Logo: .svg)
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#03BB8E, textColor=#FFFFFF, borderRadius=12px, shadow=none
• buttonSecondary: background=#0033EA, textColor=#FFFFFF, borderRadius=12px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: healthcare professionals and researchers

GEn1E Lifesciences Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• ARDS
  • Image:
  • Source: https://www.gen1e.com/ards
• Media | GEn1E Lifesciences
  • Image:
  • Source: https://www.gen1e.com/news
• Media | GEn1E Lifesciences
  • Image:
  • Source: https://www.gen1e.com/news
• GEn1E Lifesciences
  • Image:
  • Source: https://www.gen1e.com/
• About us | GEn1E Lifesciences
  • Image:
  • Source: https://www.gen1e.com/about
• Media | GEn1E Lifesciences
  • Image:
  • Source: https://www.gen1e.com/news

Working with these fonts

Not found on Google Fonts? Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Gilroy",
   "role": "unknown"
  }
 ],
 "colors": {
  "primary": "#0000EE",
  "secondary": "#03BB8E",
  "accent": "#03BB8E",
  "background": "#FFFFFF",
  "textPrimary": "#0033EA",
  "link": "#0033EA"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Gilroy",
   "heading": "Gilroy"
  },
  "fontStacks": {
   "heading": [
    "Gilroy",
    "sans-serif"
   ],
   "body": [
    "Gilroy",
    "sans-serif"
   ],
   "paragraph": [
    "Gilroy",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "56px",
   "h2": "18px",
   "body": "20px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "12px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#03BB8E",
   "textColor": "#FFFFFF",
   "borderRadius": "12px",
   "borderRadiusCorners": {
    "topLeft": "12px",
    "topRight": "12px",
    "bottomRight": "12px",
    "bottomLeft": "12px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#0033EA",
   "textColor": "#FFFFFF",
   "borderRadius": "12px",
   "borderRadiusCorners": {
    "topLeft": "12px",
    "topRight": "12px",
    "bottomRight": "12px",
    "bottomLeft": "12px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://cdn.prod.website-files.com/65771d5bbe02e3b5de647e13/66395347210378818f4c651d_GEn1E%20logo%20horizontal%20(2).svg",
  "favicon": "https://cdn.prod.website-files.com/65771d5bbe02e3b5de647e13/65784d13a5568b2b9bda658d_Favicon%20GEn1E.png",
  "ogImage": "https://cdn.prod.website-files.com/65771d5bbe02e3b5de647e13/65784e021a7598090c92d980_GEn1E%20Web%20bg.png"
 },
 "personality": {
  "tone": "professional",
  "energy": "medium",
  "targetAudience": "healthcare professionals and researchers"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 }
}