# FrontPage Brand Identity A complete profile of **FrontPage**'s visual system — colors, typography, components, and personality — extracted from https://front.page. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/frontpage - Machine-readable JSON: https://characterquilt.com/branding/frontpage.json - Per-page llms.txt: https://characterquilt.com/branding/frontpage/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #191B4B | | Accent | #157B4B | | Body Font | Inter | | Heading Font | Inter | ## Color Palette - primary: #191B4B - secondary: #4A5565 - accent: #157BFB - background: #FFFFFF - textPrimary: #157BFB - link: #157BFB ## Typography - primary: Inter — https://fonts.google.com/specimen/Inter - heading: Inter — https://fonts.google.com/specimen/Inter ## Visual Assets - Logo: https://front.page/assets/fpwordmark-BvE6ciJm.svg ## UI Components - input: background=transparent, textColor=#0A0A0A, borderColor=null, borderRadius=0px, shadow=none - buttonPrimary: background=#157BFB, textColor=#FFFFFF, borderRadius=14px, shadow=none - buttonSecondary: background=#FFFFFF, textColor=#157BFB, borderColor=#157BFB, borderRadius=12px, shadow=none ## Brand Personality Tone: professional · Energy: medium · Audience: investors and stock market enthusiasts ## FrontPage Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **world expensive sushi: World's priciest sushi: Unveiling the exquisite 'Kiwami Omakase' culinary masterpiece valued at over ₹2 lakh - The Economic Times** - Image: https://m.economictimes.com/thumb/msid-102634890,width-1600,height-900,resizemode-4,imgsize-108632/most-expensive-sushi.jpg - Source: https://front.page/t/ByJXVH733 - **Navneet Education hits 52-week high after management rejigs business** - Image: https://images.moneycontrol.com/static-mcnews/2020/04/NAVNEET-EDUCATION.jpg?impolicy=website&width=1600&height=900 - Source: https://front.page/t/B1QuLe10h - **Tech Mahindra stock rises on deal with TONOMUS** - Image: https://images.moneycontrol.com/static-mcnews/2023/10/Tech-Mahindra-770x431.jpg?impolicy=website&width=1280&height=720 - Source: https://front.page/t/HyAxv6tET - **Shoppers Stop doubles investors' wealth in 2022. Is it still a fashionable buy?** - Image: https://images.moneycontrol.com/static-mcnews/2022/09/Shoppers-Stop-storefront-1.jpg - Source: https://front.page/t/rkwmDbuZj - **Foseco India Standalone December 2025 Net Sales at Rs 147.53 crore, up 8.11% Y-o-Y- Moneycontrol.com** - Image: https://images.moneycontrol.com/static-mcnews/2017/04/shutterstock_310523045.jpg - Source: https://front.page/t/HJzbKh8Kbe - **Shoppers Stop doubles investors' wealth in 2022. Is it still a fashionable buy?** - Image: https://images.moneycontrol.com/static-mcnews/2022/09/Shoppers-Stop-storefront-1.jpg?impolicy=website&width=1280&height=720 - Source: https://front.page/t/rkwmDbuZj ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Inter", "role": "body" } ], "colors": { "primary": "#191B4B", "secondary": "#4A5565", "accent": "#157BFB", "background": "#FFFFFF", "textPrimary": "#157BFB", "link": "#157BFB" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Inter" }, "fontStacks": { "heading": [ "Inter" ], "body": [ "Inter", "ui-sans-serif", "system-ui", "sans-serif", "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji" ], "paragraph": [ "Inter", "ui-sans-serif", "system-ui", "sans-serif", "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji" ] }, "fontSizes": { "h1": "52px", "h2": "52px", "body": "20px" } }, "spacing": { "baseUnit": 4, "borderRadius": "0px" }, "components": { "input": { "background": "transparent", "textColor": "#0A0A0A", "borderColor": null, "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" }, "buttonPrimary": { "background": "#157BFB", "textColor": "#FFFFFF", "borderRadius": "14px", "borderRadiusCorners": { "topLeft": "14px", "topRight": "14px", "bottomRight": "14px", "bottomLeft": "14px" }, "shadow": "none" }, "buttonSecondary": { "background": "#FFFFFF", "textColor": "#157BFB", "borderColor": "#157BFB", "borderRadius": "12px", "borderRadiusCorners": { "topLeft": "12px", "topRight": "12px", "bottomRight": "12px", "bottomLeft": "12px" }, "shadow": "none" } }, "images": { "logo": "https://front.page/assets/fpwordmark-BvE6ciJm.svg", "favicon": null, "ogImage": null, "logoHref": "/", "logoAlt": "Frontpage Logo" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'FrontPage App'.", "confidence": 0.9, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "Send Link", "reasoning": "Button #0 'Send Link' uses the vibrant brand color #157BFB, indicating it is the primary call-to-action." }, "secondary": { "index": 4, "text": "Download App", "reasoning": "Button #4 'Download App' has a different background color (#FFFFFF) and serves as a secondary action with a border accentuating the brand color." }, "confidence": 0.95 }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "investors and stock market enthusiasts" }, "designSystem": { "framework": "tailwind", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'FrontPage App'.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```