froda.json
Froda Brand Identity
A complete profile of Froda's visual system — colors, typography, components, and personality — extracted from https://www.froda.se/en. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #3898EC |
| Accent | #9469F0 |
| Body Font | Suisseintl Book |
| Heading Font | Suisseintl Book |
Color Palette
- primary: #3898EC
- secondary: #7B9980
- accent: #9469F0
- background: #FFFFFF
- textPrimary: #9469F0
- link: #9469F0
Typography
- primary: Suisseintl Book — https://fonts.google.com/specimen/Suisseintl+Book
- heading: Suisseintl Book — https://fonts.google.com/specimen/Suisseintl+Book
Visual Assets
- Logo:
- Favicon:
- Social card (og:image):
UI Components
- input: background=#FFFFFF, textColor=#333333, borderColor=null, borderRadius=7px, shadow=none
- buttonPrimary: background=#9469F0, textColor=#FFFFFF, borderRadius=7px, shadow=none
- buttonSecondary: background=#F4F4F4, textColor=#000000, borderRadius=7px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: entrepreneurs and small business owners
Froda Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- Press | Froda's newsroom
- Image:
- Source: https://www.froda.se/en/om-oss/press
- Read Froda's article on: How small business owners can use AI
- Read how Norrtelje Musteri Froda to grow
- Event | The Future Female Founder
- Read how Upplands Honung Froda to grow
- Froda and wamo partner to support Finnish small business owners